BURNDY Selects Stibo Systems to Better Manage Complex Product Lines

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Thu Aug 27, 2009 8:22am EDT

Stibo`s MDM Platform Enables BURNDY to Improve Business Performance and Drive
e-commerce Growth
ATLANTA--(Business Wire)--
Stibo Systems, a leading master data management (MDM) software company, today
announced that BURNDY®, a global manufacturer of electrical connectors, has
selected the STEP MDM platform to improve visibility of and access to accurate
and consistent information about its complex product lines. By becoming the
company`s central source of product information, STEP will enable BURNDY to
manage both structured and unstructured data, resulting in a faster time to
market, reduced errors and improved customer confidence. 

BURNDY is a leading global manufacturer of connectors and tooling for markets
ranging from construction maintenance and repair (CM&R), industrial electrical
power, renewable energy, telecommunications and utility. The company`s business
requires a high degree of product data accuracy and consistency, and BURNDY
needed a better way to manage the master product information while providing
product managers and supporting channel partners with the ability to gather,
enrich, approve and translate product information. 

The complexity of BURNDY`s product data makes it difficult for the company`s
manufacturing and operational systems to portray product information quickly and
accurately to those who need it. By facilitating access to accurate product
information and capturing the products` global compliance standards, STEP will
function as the authoritative source of product master data for all of BURNDY`s
consuming applications, including e-commerce. 

"We chose Stibo Systems because of its proven track record with global
manufacturers," said Richard Brooks, e-business development manager for BURNDY.
"Just as important, Stibo`s robust print and web publishing applications and
flexible data modeling made it the clear choice for BURNDY as we continue to
optimize our operations and strive to deliver a compelling, consistent marketing
message across all channels." 

STEP is a product-focused MDM platform that enables companies to turn master
data into a trusted asset. Its functional richness, strong data modeling and
powerful workflow capabilities will allow BURNDY to improve business performance
and establish competitive differentiation by more efficiently gathering,
managing, publishing and sharing its product master data. 

"Strong data governance and accurate product information have become crucial to
meeting corporate objectives, and robust and flexible data modeling is now a
`must have` for companies evaluating MDM systems," said Andreas Lorenzen,
president of Stibo Systems North America. "Stibo`s work with global
manufacturing leaders has helped us craft capabilities that are very well-suited
to companies like BURNDY that need fast access to accurate data about their
products and components. We look forward to working with the BURNDY team to
achieve its strategic goals." 

About BURNDY®

Headquartered in Manchester, New Hampshire and with over 85 years of dedicated
customer support in both service and product, our customers need look no further
than BURNDY for all their connector, tool, and accessory needs. BURNDY is the
only manufacturer to have the BURNDY Engineered System of coordinating dies,
connectors and tools. These three elements have been specifically designed to
work together and engineered to meet stringent, accepted quality standards -
allowing the user complete confidence in the integrity of the connection. 

For additional information, contact us at 47 E. Industrial Park Drive,
Manchester, New Hampshire, 03109, call Customer Service at 1-800-346-4175, or
visit our website at www.BURNDY.com. 

About Stibo Systems

Stibo Systems helps companies of all sizes manage master data to improve time to
market, enhance partner collaboration, create efficiencies throughout their
information supply chain and comply with complex regulatory requirements by
providing software solutions to gather, manage, publish and share product
information and digital assets. With global operations in the United States, the
United Kingdom, Germany, Denmark, India and Singapore, it is part of the
privately held Stibo A/S group of companies. 

Stibo Systems` customers include GE, Sony, Siemens, Fujitsu, Sears, Harbor
Freight Tools, Premier Farnell, Millipore, Conrad Electronic, RS Components, MSC
Industrial Supply Company, Patterson Companies, Thomas Cook, Henry Schein,
Figleaves.com and many others. 





Stibo Systems
Charlie Lawhorn, 636-273-5333
moreinfo@stibo.com

Copyright Business Wire 2009

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