geoVue Announces Launch of Enhanced Sales Forecasting Model

WOBURN, Mass.--(Business Wire)--
geoVue, Inc., a leading provider of location-based intelligence systems to the
retail, restaurant and service industries, announces plans to launch the next
generation of iPREDICT, their ground-breaking sales forecasting solution, in the
fall.

iPREDICT 2.0, scheduled to officially launch on November 30th, is currently in
development.geoVue`s expert development staff is collaborating closely with
select retail, restaurant and service-industry customers who are considered
"power users" of the product.Collaborative product development workshops are
currently being scheduled.

Keith McKenney, Senior Product Manager at geoVue, is heading up the
project."It`s crucial and exciting for us to translate client needs and feedback
into product development plans," he says. "We are encouraged by the excitement
from the marketplace and feel that this product will give users the flexibility
and power they need to make better forecasting decisions on a daily basis."

geoVue`s iPREDICT product is a complex volume estimation, trade area rating, and
analog selection system which delivers a streamlined and automated way for users
to assess the viability of potential locations, all in a matter of minutes.
Built on geoVue`s robust modeling methodology, the software is designed to
deliver fast, consistent and reliable answers and insights.Planned enhancements
for version 2.0 include improved regression techniques which consider the local
environment of the analyzed store, advanced selection and filtering tools
including interactive adjustments to variables, comparison logic and threshold
targets, and a significantly improved user-interface utilizing premium ESRI
technology and Microsoft`s Silverlight.

Marcia Foley, Senior VP of Client Services, says, "Our clients have found this
to be a very fast and powerful way to determine growth strategies and adjust as
economic circumstances govern expansion and availability of capital."Foley works
closely with clients like Dunkin Brands, Goodwill Industries and Church`s
Chicken on system implementation, configuration, and professional services
projects.

About geoVue

geoVue is the leading provider of location optimization and modeling solutions
for retail and restaurant chains and franchises seeking to maximize return on
capital investment. geoVue`s solutions automate and improve the store
development process, from ranking, prioritizing and selecting markets, to
opening new locations, to closing underperforming locations.geoVue`s deep domain
expertise has helped leading chains nationwide optimize store networks and
maximize ROI.Learn more at www.geovue.com.

geoVue, Inc.
Amy Hamilton, 781-938-3800 x.152
ahamilton@geovue.com

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