LifeLight Music Festival Pairs with Endavo Media to Present First-Ever Live, Online Broadcast of Christian Music Festival

More Than 25 Hours of the 2009 LifeLight Festival Can Be Viewed Online
SIOUX FALLS, S.D.--(Business Wire)--
For the first time ever, The LifeLight Music Festival - the largest outdoor
Christian music event - will broadcast its main stage concerts live online. More
than 25 hours of streaming content over Labor Day Weekend will include such big
names as Newsboys, Kutless, Superchick and Sanctus Real.

The event is being broadcast on the state-of-the-art media platform of Endavo
Media, an Atlanta-based company that provides online video and Internet TV
solutions.

The LifeLight Music Festival (www.lifelight.org) takes place every Labor Day
Weekend in Sioux Falls, S.D. Last year`s festival had a three-day attendance of
320,000 people from all 50 states and eight countries. Admission to the concert
is free, but those who can`t make the trip to Sioux Falls for the September 4-6
show, can view stellar concert footage online for only $19.95. A big portion of
the proceeds will support LifeLight`s ongoing music and missions ministry.

"We are looking for new ways to expand the ministry and bring this awesome music
into more homes around the country. Using Endavo Media`s Internet TV Platform to
deliver live streaming of the concert is an exciting way to expand our message
and let more people experience LifeLight," said Festival Director Julie Klinger.

The main stage artists at LifeLight Festival 2009 include Newsboys, Kutless,
Sanctus Real, Superchick, Lincoln Brewster, Sarah Reeves, Rush of Fools, John
Reuben, Phil Joel, Stellar Kart, Esterlyn, Tenth Avenue North, Remedy Drive and
many more. Among the speakers at the festival are Will Graham, grandson of Billy
Graham and Andrew Palau, son of Luis Palau. For a complete schedule, go to
http://www.lifelight.org.

Founded in 1998, LifeLight Communications is a faith-based, non-profit
organization that facilitates numerous concerts, mission trips, tours, student
clubs and other events by partnering with churches, businesses and other
ministries.

"It`s great to see festivals like LifeLight use our online video platform as a
way to connect with and grow their audience, while also generating revenue to
support their organization," added Peter Contardo, CMO of Endavo Media.

About Endavo Media:

Endavo Media provides a hosted platform for Internet TV, enterprise video,
social media and IPTV. This easy-to-use, cost-effective media management and
distribution system offers high-quality live and on-demand delivery of video,
audio and pictures. Content is deliveredthrough brandable players, web sites and
user interfaces, across the social web andto consumer broadband devices,
including portable media players, mobile phones and set-top boxes. Music,
entertainment and new media businesses, as well as social, cultural and
faith-based organizations, get more control to connect and engage directly with
their audiences, buildtheir brands and generate revenue from their online video
communities. Headquartered in Atlanta, Endavo Media was founded in 2004 and is
now privately-held. Visit www.endavomedia.com for more information.

Contact:
Endavo Media and Communications
555 North Point Center East, 4th Floor
Alpharetta, GA 30022
877-843-7242

For Endavo Media
Media Contact Information:
Will Wellons, 407-462-2718
Will@wellonscommunications.com

Copyright Business Wire 2009

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