eSoles Custom Footbeds, Provider of Custom Insoles for Professional Cyclists, to Offer Free 3D Foot Scans at Hotter'N

WICHITA FALLS, TX, Aug 27 (MARKET WIRE) --
eSoles(R) Custom Footbeds, the world's leading authority in the science
and development of custom footbeds, announced today that it will offer
contestants and spectators at the Hotter'N Hell race a unique opportunity
to purchase their state-of-the-art insoles, the eFit(R) and the ePro(TM),
after being scanned on their 3D TruCapture(R) Kiosk System. The footbeds
will be available at the Hotter'N Hell expo Thursday, August 27, through
Saturday, August 29, in the Exhibit Hall of the Multi-Purpose Events
Center (MPEC), 1000 Fifth St. in downtown Wichita Falls, with anticipated
attendance of 25,000 participants and spectators combined.

eSoles will offer foot scans using its groundbreaking 3D TruCapture(R)
Kiosk Scanning System, the most advanced system for foot imaging and
analysis available. The system uses precise algorithms to compare customer
foot scans to its database of more than 100,000 foot scans, the largest
foot database of its kind. This information is used to construct unique
custom footbeds tailored to the needs of each customer's feet. To learn
more about eSoles 3D TruCapture(R) Kiosk System, please watch the
following demo at: http://www.youtube.com/watch?v=jQUYkCTo3hE.

"Hotter'N Hell Hundred is one of the most highly attended cycling events
of its kind and eSoles looks forward to showcasing its 3D TruCapture
technology to the thousands of spectators and cyclists attending the
event," said Glen Hinshaw, CEO of eSoles. "Our professional cyclists have
been dominating the cycling world in our custom footbeds and we are
excited to offer the same technology to the Hotter'N Hell participants!"

About eSoles Custom Footbeds:

eSoles(R), LLC, based in Scottsdale, Arizona, has the only direct,
non-weight bearing 3D TruCapture(R) imaging technology for custom and
custom modular insole production. eSoles(R) makes custom insoles for
cycling, running, walking, skiing, hiking, golf and dress shoes, and can
currently be found in the footwear of world-class athletes and Olympians
across various sports. eSoles(R) custom footbeds are currently available
through authorized dealers throughout the country and at eSoles'(R)
corporate offices in Scottsdale, Arizona. For more information on eSoles
and a list of dealers, go to www.esoles.com.

eSoles(R), eFit(R), ePro(TM), and the 3D TruCapture(R) Kiosk Scanning
System are all trademarks or registered trademarks of eSoles, LLC. All
other trademarks or registered trademarks are property of their respective
businesses and/or organizations.

Media Contact:
David Splivalo
Freestyle Public Relations
515.223.4343
Email Contact

Copyright 2009, Market Wire, All rights reserved.

-0-