Dunkin' Donuts Launches 'Six for Three' Bagel Promotion along with Recycled Bag Initiative...

Dunkin' Donuts Launches 'Six for Three' Bagel Promotion along with Recycled
Bag Initiative in the New York Tri-State Area*
In-store promotional banners to be repurposed into reusable bags

CANTON, Mass., Aug. 27 /PRNewswire/ -- Dunkin' Donuts, America's favorite
all-day, everyday stop for coffee and baked goods, today announced the launch
of a "Six for Three" bagel promotion. Beginning today, customers can purchase
six bagels of their choice for three dollars at all participating stores in
the New York Tri-State area.* The promotion coincides with a new program where
in-store banners will be repurposed into Dunkin' Donuts tote bags.

Dunkin' Donuts is encouraging franchisees to recycle their store banners to
help reduce excess waste in their communities. The initial set of reusable
bags will be created from the bagel promotion banners, currently in stores.
Dunkin' Donuts franchisees will be able to distribute the bags as a perk for
loyal customers or as an incentive for hard-working crewmembers.

"We are excited that the New York market is the first to launch this recycled
bag initiative," said Missy Maio, Manager of Field Marketing for Dunkin'
Donuts in the Central Atlantic Region. "This two-tiered program offers our
customers a great value option and marks a small, symbolic step in increasing
our commitment to the environment."

*The New York Tri-State area includes the following counties:
New York: Bronx, Dutchess, Kings, Nassau, New York, Orange, Putnam, Queens,
Richmond, Rockland, Suffolk, Sullivan, Ulster, Westchester
New Jersey: Bergen, Essex, Hudson, Hunterdon, Middlesex, Monmouth, Morris,
Ocean, Passaic, Somerset, Sussex, Union, and Warren
Connecticut: Fairfield

About Dunkin' Donuts
Founded in 1950, Dunkin' Donuts is America's favorite every day, all-day stop
for coffee and baked goods. Dunkin' Donuts is market leaders in the
regular/decaf coffee, iced coffee, hot flavored coffee, donut, bagel and
muffin categories, and the largest coffee and baked goods chain in the world.
Dunkin' Donuts has earned the No. 1 ranking for customer loyalty in the coffee
category by Brand Keys for three years running. The company has more than
8,800 restaurants in 31 countries worldwide. In 2008, Dunkin' Donuts' global
system-wide sales were $5.5 billion. Based in Canton, Massachusetts, Dunkin'
Donuts is a subsidiary of Dunkin' Brands, Inc. For more information, visit
www.DunkinDonuts.com.

Contact:
Jim Furrer
RF Binder Partners
212-994-7559
Jim.Furrer@RFBinder.com

SOURCE Dunkin' Donuts

Jim Furrer, RF Binder Partners, +1-212-994-7559, Jim.Furrer@RFBinder.com, for
Dunkin' Donuts