The No. 1 Strategy for Optimizing Contact Center Performance and Improving Customer Satisfaction - A Varolii Webinar

SEATTLE--(Business Wire)--
Top companies are discovering innovative strategies and technology to optimize
contact centers and improve customer satisfaction at the same time. These
companies are learning that the No. 1 strategy is to reach all customers
proactively with personalized communications.

In this complimentary Webinar, Elizabeth Herrell, vice president and principal
analyst at Forrester Research, and Mary Bartels, executive director of Contact
Center Solutions for Varolii Corporation, will discuss how companies are
leveraging customer data and automated outbound communications to reach more
people, elicit higher response rates and provide information that customers need
in the way they want it delivered - all without tying up contact center
resources.

WHEN: Tuesday, September 1, 2009, 2:00 - 3:00 p.m. EDT / 11:00 a.m. - Noon PDT

WHAT: A complimentary Webinar discussing how companies are leveraging customer data and automated, proactive
outbound communications to optimize contact center efficiency and improve customer satisfaction at the
same time.

Specific topics will include:

-- Practical steps on leveraging customer data for more effective communications
-- How to improve performance metrics with proactive outbound communications
-- Contact center optimization case study from Ryla, a leading call center solutions provider
-- How to better manage inbound queues and reach more customers

WHO: Elizabeth Herrell, vice president and principal analyst at Forrester Research, focuses her research on .
enterprise communications, unified communications and contact center applications. She assists
organizations in planning strategies for upgrading and unifying their communications solutions, as
well as providing contact center assessments. Prior to joining Forrester, Herrell was an analyst for
Giga Information Group (acquired by Forrester in 2003), serving the telecommunications market. Prior
to Giga, she was the primary analyst for the development of call center solutions strategies at
Siemens ICN. Herrell also held marketing management positions with ROLM and IBM, and earned a B.A. in
Economics from Notre Dame, as well as an M.B.A from Pepperdine University

Mary Bartels, executive director of Contact Center Solutions for Varolii Corporation, provides
companies with operational, call center and CRM consulting services. Prior to Varolii, she was a
Principal at The Call Center Intelligence Agency, providing consulting and interim management services
for world-wide contact center operations for clients within the Entertainment, Communications,
Financial Services, Consumer Product and Service Provider industries. Prior to that, she spent 10
years within call center operations for iQor, AFNI, Kuehne + Nagel and FTD. Bartels received a B.A. in
management and leadership from Judson University.

REGISTER: https://www1.gotomeeting.com/register/483575673

Varolii Corporation
Robin Rees, 206-902-3944
robin.rees@varolii.com
or
Edelman PR for Varolii
Jessica Kendall, 206-268-2231
jessica.kendall@edelman.com

Copyright Business Wire 2009

http://www.businesswire.com/news/home/20090831005624/en