Ifbyphone`s Voice Broadcasting Service Helps Dealer Product Services Slash Costs by 20 Percent and Add Value for Clients

DPS Automates Outbound Ads and Reminder Calls for More Than 1,600 U.S.
Automotive Retailer Clients

CHICAGO--(Business Wire)--
Ifbyphone today announced that Dealer Product Services (DPS) Inc., a provider of
marketing solutions to automotive retailers, has reduced its overhead costs by
20 percent since it began using Ifbyphone`s Voice Broadcasting service in March
2009. DPS` success story is the latest example of how small and medium
businesses (SMBs) across North America are using Ifbyphone`s suite of hosted
phone applications to save money, increase efficiency and improve customer
service.

Ifbyphone`s Voice Broadcasting lets businesses automatically deliver interactive
phone calls to prospects, customers and vendors. DPS uses Voice Broadcasting on
behalf of its 1,600-plus automotive retailer clients to automate and streamline
their phone calls to customers advertising warranty renewals, oil changes and
other services.

DPS uses its client customer relationship management (CRM) system for e-mail and
calling campaigns. Ifbyphone`s Voice Broadcasting API enables DPS to quickly and
cost-effectively integrate its clients` CRM systems with Ifbyphone`s technology
enhancing its e-mail and calling campaigns.

"We chose Ifbyphone due to their flexibility and their programming expertise,"
said Tim O'Neill, President and CEO of DPS. "They have helped us integrate our
systems, streamline processes and automate all of our call delivery."

Ifbyphone`s Voice Broadcasting enhances the value that DPS brings to its clients
by giving the company more tools to help automotive retailers generate
additional revenue and encourage repeat business.

"Ifbyphone has provided us with outstanding service," O'Neill said. "More
importantly, we are able to share new ideas and uncover better ways to improve
our business. I`m really excited about the future of our relationship, and am
confident that we will uncover additional means of generating more business."

"DPS` success highlights the bottom-line benefits of using our suite of services
to take one-to-one marketing to the next level," said Ifbyphone CEO Irv Shapiro.
"By providing flexible, powerful, turnkey solutions, we enable SMBs to deliver
more value and service to their customers."

Telecom innovator Ifbyphone offers a suite of hosted phone applications,
including Voice Broadcasting, IVR, Call Tracking, Virtual Call Center Software
and more. To see the complete suite of Ifbyphone`s services, please visit
www.ifbyphone.com.

About Ifbyphone

Ifbyphone provides businesses a suite of phone automation services to enhance
customer conversations, increase sales and lower costs. Leveraging Ifbyphone's
easy-to-use services, business users, marketers and developers can quickly
create solutions ranging from simple call routing to advanced, interactive voice
response systems. For more information, visit www.ifbyphone.com.

About Dealer Product Services

Founded in 1999, DPS has grown from a small, regional firm to a nationally
recognized leader, serving over 1,600 franchised automotive retailers across the
U.S. Focused exclusively within the automotive retail sector, DPS works
hand-in-hand with each OEM and its retail partners to design and implement
service retention and recapture solutions tailored to their specific needs,
goals and demographics. In 2004, DPS launched its customer LifeCycle Management
suite, the industry`s first, wholly integrated consumer communication solution.
For more information, visit www.dpscrm.com.

for Ifbyphone
Cheryl Cink, +1 530-756-4630
ccink@comunicano.com

Copyright Business Wire 2009