Symplified CEO to Discuss Why Federation is Dead at Digital ID World Conference

Tue Sep 8, 2009 5:08pm EDT

* Reuters is not responsible for the content in this press release.

SAML Expert Eric Olden to Dissect Shortcomings of Identity Federation Standard
in Cloud and Enterprise Environments
--(Business Wire)--

WHO: Eric Oldenis co-founder and CEO of Symplified and a recognized expert on
identity management. In 2000 he co-authored the AuthXML specification, which
served as the foundation for the SAML identity federation standard. He is
considered one of the founding fathers of federation. Previously, Mr. Olden was
founder and CTO of Securant|ClearTrust, a pioneer in Web Access Control and User
Provisioning, which was acquired by RSA Security. He has 15 years of experience
in identity and access management (IAM) and was awarded a US Patent for his
innovative designs for securing Web 1.0. Mr. Olden founded Symplified in 2006 to
meet the IAM and security challenges of the Cloud. 

WHAT: Since its inception, SAML was designed to enable one-to-one federation
between organizations, a task it does well. However, Cloud computing has changed
the game and is redefining scalability requirements. This shift is placing
unanticipated pressures on SAML`s architecture, which was designed for pre-Cloud
environments. Cost, complexity and lack of ubiquity has kept SAML from reaching
Cloud-scale adoption levels. Meanwhile, security breaches in the Cloud have
shown how critical managing access and identity remains for enterprises. In this
session at Digital ID World, Mr. Olden will discuss:

* The technical and practical limitations of SAML 
* A new approach that weaves single sign-on (SSO), authorization and
provisioning into a Cloud-scale fabric 
* How this model unifies security policy integration, enforcement, and auditing
across resources regardless of whether they reside on the network or in the

WHERE: Digital ID World Conference, Rio Hotel and Casino, Las Vegas 

WHEN: Tuesday, September 15, 2009 from 3:45PM - 4:35PM 

HOW: To arrange a conversation with Mr. Olden before, at, or after the
conference, please contact Marc Gendron at or 781-237-0341. 

About Symplified | The Cloud Security Company

Symplified`s vision is to secure the Cloud and SaaS applications by providing
On-Demand Identity. The company has developed SinglePoint -- a massively
scalable Internet utility that delivers access management, authentication, SSO,
federation, auditing, compliance and administration capabilities which integrate
network security with the cloud. Symplified`s founding management team also
created Securant, which pioneered the market for Web access management software
and was acquired for $140M by RSA Security. Venture funding for the company was
provided by Granite Ventures and Allegis Capital. Symplified is headquartered in
Boulder, Colo., with offices in Palo Alto, Calif. Visit us on the web at 

Marc Gendron Public Relations
Marc Gendron, 781-237-0341

Copyright Business Wire 2009