Eco-Voyage First to `Tweet` from the Arctic

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Thu Sep 10, 2009 8:00am EDT

Blue Sky Network`s Technology Enables the Open Passage Expedition to Document
its Journey Via Twitter, Facebook and Blogging Through Iridium Satellites
LA JOLLA, Calif.--(Business Wire)--
The Open Passage Expedition is harnessing the power of social media to document
the effect global warming is having on the Arctic during its revolutionary
voyage across Canada`s once-frozen Northwest Passage. Utilizing GPS tracking and
communication equipment provided by Blue Sky Network and the Iridium mobile
satellite service, the Open Passage crew has updated their blog, Facebook, and
Twitter feeds, keeping their fans up to date with activities in real-time. 

On June 6, Open Passage`s 40-foot yacht, the Silent Sound, embarked on what will
be a four-month journey through the Arctic with the goal of drawing attention to
climate change. Through their Twitter feed, Open Passage`s crew has shared with
the public the spotting of whales and black bears, as well as safe navigation
through narrow passages. Apart from viewing the crew`s updates on social media
channels, the public can also accurately follow Open Passage`s voyage live via
Blue Sky Network`s Yahoo-powered map:
www.blueskynetwork.com/Press/Open_Passage_Expedition.php.

"As far as we know, we are the first `Twitter-ers` to use the service while
sailing through the Arctic. We are amazed at how easy it is to document
everything we are encountering and immediately share it with the rest of the
world," said Cameron Dueck, Captain of the Open Passage Expedition. "Blue Sky
Network and Iridium have enabled us to stay connected to the public during this
important journey in the most popular communication method of the day - social
media. Without Blue Sky and Iridium, this would not have been possible." 

Blue Sky Network`s D2000 device enables the Silent Sound`s crew to update their
Twitter status using Twittermail, a Twitter application that updates status via
emailed `tweets` from the vessel. The crew types messages into the D2000 via a
laptop connected to the device`s ethernet port. The messages are then
transmitted by modem to a designated email account and automatically synced with
Open Passage`s Twitter feed. The device is engineered to withstand Arctic-type
environments, and as it operates on Iridium`s global satellite network, it
allows the crew to stay in contact with the rest of the world regardless of
their locale. 

"Here at Blue Sky, our primary goal has always been facilitating communication
for those traversing remote areas," said Jon Gilbert, Founder and CEO, Blue Sky
Network. "With the emergence and pervasiveness of blogs and social networks, it
made sense for us to help Open Passage communicate during its voyage via these
new channels. We are grateful that we can play a key role in sharing this green
message, and look forward to keeping up with the Open Passage `tweets` in weeks
to come." 

"Throughout most of their transit, the crew of Open Passage will be beyond the
reach of other mobile satellite services, which cannot provide reliable coverage
over the Arctic region," said Greg Ewert, executive vice president, Global
Distribution Channels. "Iridium`s low-earth-orbit satellites cover the entire
earth`s surface, from the north pole to the south pole. This means that Iridium
will be their only critical lifeline to the outside world, providing an
important margin of safety for the eco-voyagers." 

About Blue Sky Network

Blue Sky Network is a leading global provider of voice and data services via the
Iridium satellite network. Our aviation, marine and vehicle products for GPS
tracking, real time flight tracking and fleet management provide reliable fleet
tracking and communication services. Blue Sky Network`s solutions serve the
Aviation, Oil and Gas, Government, Forestry, Mining, Supply Chain Management and
Intermodal Transportation markets. Founded in 2001, Blue Sky Network is
headquartered in La Jolla, Calif. with customers and distributors worldwide. For
more information about our company and solutions, visit the Blue Sky Network
website at www.blueskynetwork.com. 

About Iridium Satellite

Iridium Satellite LLC (www.iridium.com) is the only mobile satellite service
(MSS) company offering coverage over the entire globe. The Iridium constellation
of low-earth orbiting (LEO), cross-linked satellites provides critical voice and
data services for areas not served by terrestrial communication networks.
Iridium`s subscriber growth has been driven by increasing demand for reliable,
global communications. Iridium serves commercial and government markets through
a worldwide network of hundreds of distributors. The company`s customers
represent a broad spectrum of industry, including maritime, aeronautical,
government/defense, public safety, utilities, oil/gas, mining, forestry, heavy
equipment and transportation. Iridium has launched a major development program
for its next-generation satellite constellation, Iridium NEXT, which will result
in continued and new Iridium MSS offerings. The company is headquartered in
Bethesda, Md., U.S., and is currently privately held. 







Vantage Communications
Jennifer Kutz, +1-415-984-1970 ext. 112
Mobile: +1-415-810-8242
Account Manager
http://www.pr-vantage.com



Copyright Business Wire 2009

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