Eco-Voyage First to `Tweet` from the Arctic
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Blue Sky Network`s Technology Enables the Open Passage Expedition to Document its Journey Via Twitter, Facebook and Blogging Through Iridium Satellites LA JOLLA, Calif.--(Business Wire)-- The Open Passage Expedition is harnessing the power of social media to document the effect global warming is having on the Arctic during its revolutionary voyage across Canada`s once-frozen Northwest Passage. Utilizing GPS tracking and communication equipment provided by Blue Sky Network and the Iridium mobile satellite service, the Open Passage crew has updated their blog, Facebook, and Twitter feeds, keeping their fans up to date with activities in real-time. On June 6, Open Passage`s 40-foot yacht, the Silent Sound, embarked on what will be a four-month journey through the Arctic with the goal of drawing attention to climate change. Through their Twitter feed, Open Passage`s crew has shared with the public the spotting of whales and black bears, as well as safe navigation through narrow passages. Apart from viewing the crew`s updates on social media channels, the public can also accurately follow Open Passage`s voyage live via Blue Sky Network`s Yahoo-powered map: www.blueskynetwork.com/Press/Open_Passage_Expedition.php. "As far as we know, we are the first `Twitter-ers` to use the service while sailing through the Arctic. We are amazed at how easy it is to document everything we are encountering and immediately share it with the rest of the world," said Cameron Dueck, Captain of the Open Passage Expedition. "Blue Sky Network and Iridium have enabled us to stay connected to the public during this important journey in the most popular communication method of the day - social media. Without Blue Sky and Iridium, this would not have been possible." Blue Sky Network`s D2000 device enables the Silent Sound`s crew to update their Twitter status using Twittermail, a Twitter application that updates status via emailed `tweets` from the vessel. The crew types messages into the D2000 via a laptop connected to the device`s ethernet port. The messages are then transmitted by modem to a designated email account and automatically synced with Open Passage`s Twitter feed. The device is engineered to withstand Arctic-type environments, and as it operates on Iridium`s global satellite network, it allows the crew to stay in contact with the rest of the world regardless of their locale. "Here at Blue Sky, our primary goal has always been facilitating communication for those traversing remote areas," said Jon Gilbert, Founder and CEO, Blue Sky Network. "With the emergence and pervasiveness of blogs and social networks, it made sense for us to help Open Passage communicate during its voyage via these new channels. We are grateful that we can play a key role in sharing this green message, and look forward to keeping up with the Open Passage `tweets` in weeks to come." "Throughout most of their transit, the crew of Open Passage will be beyond the reach of other mobile satellite services, which cannot provide reliable coverage over the Arctic region," said Greg Ewert, executive vice president, Global Distribution Channels. "Iridium`s low-earth-orbit satellites cover the entire earth`s surface, from the north pole to the south pole. This means that Iridium will be their only critical lifeline to the outside world, providing an important margin of safety for the eco-voyagers." About Blue Sky Network Blue Sky Network is a leading global provider of voice and data services via the Iridium satellite network. Our aviation, marine and vehicle products for GPS tracking, real time flight tracking and fleet management provide reliable fleet tracking and communication services. Blue Sky Network`s solutions serve the Aviation, Oil and Gas, Government, Forestry, Mining, Supply Chain Management and Intermodal Transportation markets. Founded in 2001, Blue Sky Network is headquartered in La Jolla, Calif. with customers and distributors worldwide. For more information about our company and solutions, visit the Blue Sky Network website at www.blueskynetwork.com. About Iridium Satellite Iridium Satellite LLC (www.iridium.com) is the only mobile satellite service (MSS) company offering coverage over the entire globe. The Iridium constellation of low-earth orbiting (LEO), cross-linked satellites provides critical voice and data services for areas not served by terrestrial communication networks. Iridium`s subscriber growth has been driven by increasing demand for reliable, global communications. Iridium serves commercial and government markets through a worldwide network of hundreds of distributors. The company`s customers represent a broad spectrum of industry, including maritime, aeronautical, government/defense, public safety, utilities, oil/gas, mining, forestry, heavy equipment and transportation. Iridium has launched a major development program for its next-generation satellite constellation, Iridium NEXT, which will result in continued and new Iridium MSS offerings. The company is headquartered in Bethesda, Md., U.S., and is currently privately held. Vantage Communications Jennifer Kutz, +1-415-984-1970 ext. 112 Mobile: +1-415-810-8242 Account Manager http://www.pr-vantage.com Copyright Business Wire 2009
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