Plum Organics Introduces Portable Baby Food Pouch

Delicious Organic Baby Food Features BPA-Free Packaging, Re-sealable Cap, Soft
Sides

NEW YORK, Sept. 10 /PRNewswire/ -- Plum Organics(TM), the leading premium
organic baby food brand in the nation, announces the introduction of Baby Food
Pouches, a portable pouch that allows for the natural preservation of flavors
and freshness without using additives or preservatives. Plum Organics is the
first to launch this innovative baby food format in the United States.

Plum Organics Baby Pouches are delicious blends of USDA organic baby food made
with 100 percent fruits and vegetables with no added sugar, juice,
concentrates, colors or flavors. The organic fruits and vegetables are gently
cooked and pureed until smooth, then packaged in a BPA-free pouch that pours
easily onto a spoon for a mess-free eating experience - a method that
eliminates the need for double dipping and concerns of cross contamination.
Each 4oz. meal can be served at room temperature, warmed, or chilled for
preference.

"Plum Organics Baby Food Pouches serve those families that are constantly
on-the-go," said Gigi Lee Chang, founder of Plum Organics. "I see this
innovative packaging as a great, modern alternative to traditional glass jars.
As parents, we need flexibility and convenience, and the re-sealable,
soft-sided pouch allows you to serve as much as you need and toss in your bag
without the mess. Beyond convenience, the freshness and nutritional integrity
of our baby food remains paramount. The unique pouch preserves the freshness
of the meals and allows for a much lower cooking time than traditional jarred
baby food. This ensures babies still get the nutritious meal they need
without sacrificing the taste of real flavors that will start them on a
lifetime of healthy eating."

The new line is available in six delicious, fruit and veggie blends: sweet
potato, corn & apple; spinach, peas & pear; pumpkin & banana; pear & mango;
peach, apricot & banana; and apple & carrot. In addition, Plum Organics Baby
Food Pouches feature:

-- Non-GMO, USDA-certified organic ingredients
-- Child-safe, recyclable cap that reseals for flexible portions
-- Portability for easy and safe travel
-- Light weight pouch for reduced energy and supply chain impact

-- Blends suitable for Stage 1 and beyond

Plum Organics Baby Food Pouches are now available online at Babiesrus.com and
at Babies R Us and Toys R Us locations nationwide for a suggested retail price
of $1.29.

ABOUT PLUM ORGANICS

Founded in 2005, Plum Organics (www.PlumOrganics.com) is the leading frozen
organic baby food brand in the nation, providing culinary-inspired
flash-frozen baby meals and portable baby food pouches. The company also makes
TOTS FIDDLESTICKS(TM) a gluten-free baked snack stick, TOTS Fruity
FINGERGULS(TM) a whole grain cereal and freeze-dried fruit, and TOTS MISH
MASH(TM) a squeezable pureed fruit snack. Introduced in July of 2009, Plum
Organics Tots(TM) is the first and only complete line of organic snacks for
toddlers. Plum Organics is a part of The Nest Collective
(www.nest-collective.com).

SOURCE Plum Organics

Diana Dozier, +1-646-416-6446, press@PlumOrganics.com