Fountain Healthy Aging Inc Announces Agreement to Acquire Natural Planet USA

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Mon Sep 14, 2009 8:45am EDT

LOS ANGELES, September 14 /PRNewswire-FirstCall/ -- Fountain Healthy
Aging Inc. announced on September 14 2009 that it had entered into an
agreement to acquire the entire issued stock of Natural Planet USA Inc, a
California based developer and distributor of a range of specialist
nutraceutical and cosmoceutical products both in the US and across a range of
international markets. Fountain has had a relationship with Natural Planet
for some months, and has sourced a number of its key products from the
Natural Planet product pipeline, as well as engaging Natural Planet as a non
exclusive distributor of its flagship product, Vitalife, in the US.
    Fountain CEO, Paul Hunston, said that "this acquisition not only secures
an extensive and highly synergistic pipeline of unique products for Fountain,
but also brings a number of important distribution relationships which
Natural Planet has established around the world which will enhance Fountain's
own distribution capabilities significantly." He continued, "I see this
acquisition as a crucial step towards the achievement of our goal to develop
Fountain into the leading global player within the anti-aging industry. With
Natural Planet comes a huge range of over 50 scientifically developed but
completely natural products, which, to use Natural Planet's own motto are
specifically designed to help people feel better, look better, live longer
... naturally! That motto fits perfectly with the goals which Fountain has
for its own products and, sums up the synergies which form the basis for this
acquisition. Add to that the instant additional distribution capabilities
which Natural Planet brings to Fountain and it is easy to see why I am so
excited about this major development, which is going to form the basis of
many further developments for us in the coming weeks and months".
    About Fountain Healthy Aging
    Fountain Healthy Aging is a company specifically focussed in the anti
aging industry, which is one of the quickest growing industry sectors
worldwide. We have a range of products targeted at the anti aging market,
including our revolutionary flagship product Vitalife, which we believe is
ready to make a massive impact in the anti-aging industry. We recognize the
importance of the anti-aging sector, an emerging dynamic within the overall
health and wellness revolution. We believe that we are uniquely positioned to
capitalize on this rapidly growing trend first with our unique flagship
product, rapidly followed into the market by our other products which have
been specifically developed for this market. Fountain Healthy Aging's main
focus is on the specialty, premium product category, which is a growing
segment of the market that provides gross margins significantly higher that
the lower-priced, mainstream health products market.
    About Natural Planet
    Natural Planet USA is a California based developer and distributor of
specialist nutraceutical and cosmoceutical products both in the US and across
a range of international markets. Natural Planet USA has combined advanced
science and proactive research and development, with its philosophy of
pursuing a natural approach to greater health and an enhanced quality of
life. It offers a unique range of over 50 scientifically developed and
researched nutritional and beauty products all of which have been developed
based on Natural Planets goal to make people feel better, look better, live
longer ... naturally! Natural Planet pursues a multi pronged marketing
approach, including network marketing. This approach extends the reach of
Natural Planet's products to the maximum extent possible, including into many
developing countries, where its focus is on a network marketing sales
approach. This approach has been specifically designed to ensure the maximum
and most efficient distribution of its health supporting products to the
people of the developing world to enhance their quality of life not only by
giving them access to the products but also by providing them, as the network
marketers, with an ability to generate extra income for themselves. Natural
Planet USA provides products that afford a 360 degree approach to enhanced
health, beauty and performance in every sphere of life.
    The statements in the press release that relate to the company's
expectations with regard to the future impact on the company's results from
new products or actions in development are forward-looking statements, within
the meaning of the Private Securities Litigation Reform Act of 1995. The
statements in this document may also contain "forward-looking statements"
within the meaning of Section 27A of the Securities Act of 1933 and Section
21E of the Securities Exchange Act of 1934. Since this information may
contain statements that involve risk and uncertainties and are subject to
change at any time, the company's actual results may differ materially from
expected results.
    For more information please contact:
    Paul Hunston
    Fountain Healthy Aging Inc
    paul.hunston@athertonhealth.com
    +1-818-988-0030


SOURCE  Fountain Healthy Aging Inc

For more information please contact: Paul Hunston, Fountain Healthy Aging Inc,
paul.hunston@athertonhealth.com, +1-818-988-0030
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