Neater Feeder to be Awarded Pet Product News` 2009 Editors` Choice Award at SuperZoo National Tradeshow

TowerStar Pets` Neater Feeder recognized for introducing new standard for
sanitary pet feeding and health
LAS VEGAS--(Business Wire)--
Innovation, function, and design. Those are the three things that led editors of
Pet Product News to award TowerStar Pets` Neater FeederTM with a 2009 Editors`
Choice Award. Pet Product News will officially announce the results at this
month`s SuperZoo 2009 National Show for Pet Retailers. TowerStar Pets will also
be exhibiting the Neater Feeder, the world`s cleanest pet feeding system, at the
tradeshow, taking place in Las Vegas from Sept. 15-17.

"We`re honored to be recognized by Pet Product News as a leader in the pet
supply industry," says Fernando Becattini, Jr., President of Tower Star, LLC.
"Since our launch in April, we`ve been revolutionizing the way people feed their
pets. Even in this short time, the market for specialty pet products continues
to rapidly grow as consumers continue to look for better, easier ways to care
for their pets. It speaks volumes that the Neater Feeder has been singled out
among the growing mix and given such an award."

Tower Star Pets will also be announcing the launch of their "World`s Messiest
Pet Contest", while at the tradeshow. Every month for four months, a panel of
judges assembled by TowerStar Pets will choose the messiest pet from the video
and photograph submissions. Each month one winner will be chosen from the cat
submissions and one winner from the dog submissions. Each monthly winner will be
awarded a free Neater Feeder to help them clean up their pet`s act. In January,
one cat and one dog winner will be selected from the monthly winners to take
home the grand prize of $1,000 each. For more information about the contest,
visit www.NeaterFeeder.com.

The Neater Feeder is a patent-pending pet feeding system that prevents a pet`s
food and water from spilling or splashing, keeping floors and walls clean and
dry. The key is the Neater Feeder`s protective walls and unique, gently sloped
filtering system, which separates spilled food from spilled water in a two
container system. Spilled food is caught in the upper container so it can be
safely eaten or easily discarded. The water drains into a separate lower
container, and can be reused for your pet, your plants, or the planet, or neatly
discarded without ever touching your floors. And, the Neater Feeder`s
revolutionary design makes it virtually impossible for ants and other crawling
insects to ever reach your pet`s food, keeping your dog or cat`s dining area
more sanitary.

The Neater Feeder`s contoured design is comfortable for cats and dogs of any
size. The small Neater Feeder is comfortably sized for dogs and cats up to 35
pounds, and the large Neater Feeder is designed for dogs that are 35- to
100-plus pounds. Optional leg extensions increase feeding height for an
adjustable elevated feeding position that can improve a dog`s digestion and
joint health. The Neater Feeder for cats comes with specially designed shallow
bowls that are more comfortable for cats than deeper bowls.

The Neater Feeder is made in the U.S. by TowerStar Pets, LLC, from recyclable
polypropylene plastic, and is easily cleaned and dishwasher safe. For more
information, demos, and displays, visit booth #2443 at the SuperZoo 2009
National Show for Pet Retailers and the Neater Feeder Web site at
www.NeaterFeeder.com.

ABOUT TOWERSTAR PETS, LLC

Headquartered in Malvern, Pa., TowerStar Pets, LLC is the exclusive manufacturer
and worldwide distributor of Neater Feeder, a revolutionary new pet feeding
system. The Neater Feeder`s spill-proof and kick-proof design keeps spilled
water and food contained, protects floors and walls, and provides a more
sanitary and comfortable dining environment for your four-legged friend.
TowerStar Pets` mission is to bring innovative products to market that enhance
the joys of pet ownership by making pet care easier and making pets' lives
better. The company is committed to partnering with and supporting groups and
organizations that benefit both pets and humans alike. Look for more exciting
TowerStar Pets pet care products coming soon.

Press contact:
Gregory FCA
Jackie Zima
Account Supervisor
Direct: (610) 228-2138
Mobile: (215) 534-2973
Jackie@GregoryFCA.com

Copyright Business Wire 2009