American Express Offers New Ways to Save with Personal Savings from American Express

- Personal Savings Accounts offer competitive rates, no monthly fees, no minimum
balances, FDIC insurance and the world-class personal service that consumers
expect from American Express -
NEW YORK--(Business Wire)--
Personal Savings from American Express is a new line of FDIC-insured
certificates of deposit and high-yield savings accounts, which offers consumers
a convenient way to save with a company they know and trust. The Personal
Savings deposit accounts are offered by American Express Bank, FSB, which is a
depository institution insured by the Federal Deposit Insurance Corporation
(FDIC), and is part of the American Express family of companies. The Personal
Savings deposit accounts feature competitive rates, no monthly fees, no minimum
balances and 24/7 account access via web or phone, making it easy for consumers
to manage their accounts whenever they want, wherever they are. Consumers can
also rely on the security of a Personal Savings account from American Express,
because all deposits are FDIC insured1 up to $250,000 per depositor.

Choosing to save with Personal Savings from American Express also means that
consumers will enjoy the exceptional customer service they have come to expect
from American Express. American Express Company was ranked "Highest in Customer
Satisfaction among Credit Card Companies," for the third consecutive year, by
the J.D. Power and Associates in the 2009 Credit Card Satisfaction Study.2

"With the consumer savings rate at its highest level in more than a decade, we
are pleased to offer new, convenient saving accounts, complete with the customer
support that American Express is renowned for," said Martin Murrell,vice
president of Direct Deposits, American Express. "Personal Savings also offers
consumers the peace of mind that comes from saving with an established,
FDIC-insured institution they can depend on."

Personal Savings from American Express deposit accounts are designed to help
consumers meet their savings goals and include:

* High-yield savings accounts with an Annual Percentage Yield of 1.85%3
* Certificates of deposit (CDs) available in a range of maturities from three
months to five years

Personal Savings deposit accounts are available to both American Express
Cardmembers and to consumers who do not currently have an American Express Card.
Consumers can open an account online at www.americanexpress.com/personalsavings
or by calling 1-866-641-5514.

American Express Company is a leading global payments and travel company founded
in 1850. For more information, visit www.americanexpress.com.

1 Deposits at American Express Bank, FSB are insured by the Federal Deposit
Insurance Corporation up to the maximum applicable limit, currently $250,000 per
depositor through December 31, 2013.

2 American Express received the highest numerical score among credit card
issuers in the proprietary J.D. Power and Associates 2007-2009 Credit Card
Satisfaction StudiesSM. 2009 study based on responses from 9,428 consumers
measuring 21 card issuers and measures opinions of consumers about the issuer of
their primary credit card. Proprietary study results are based on experiences
and perceptions of consumers surveyed in May-June 2009. Your experiences may
vary. Visit jdpower.com.

3 The Annual Percentage Yield (APY) as advertised is effective as of September
10, 2009. For High-yield saving accounts, rates are subject to change at any
time and may change after accounts are opened. For CD accounts, rates are
subject to change prior to account opening. You receive the APY in effect on the
day your account is opened. Accounts are deemed open upon receipt of funds.
Penalties may apply to early withdrawals.

American Express Company
Joanna Lambert, 212-640-9668
joanna.g.lambert@aexp.com

Copyright Business Wire 2009