Comcast International Media Group Signs With Computer Applications Development for MediaRights Rights Management System

BURBANK, Calif.--(Business Wire)--
Comcast International Media Group (CIMG) has signed a deal with Computer
Applications Development, Inc. (CAD), a leading developer of software solutions
for media companies, providing the new rights management system MediaRights to
the company`s sales and business operations teams.

"We feel incredibly honored to work with such a dynamic and successful company
like Comcast International Media Group," said CAD co-founder Roland Serebrakian.
"We felt certain that with our new MediaRights it would enable CIMG to
effectively navigate their vast content library, while successfully managing
their sales process."

MediaRights is a web-based, modular designed system that manages the entire
sales process from beginning to end. It allows distributors, producers and
licensors to create rights, run availabilities, generate and manage sales
orders, set payment terms, define contract terms, service materials, generate
catalogs and view accounting reports. CAD won this contract after a competitive
RFP process, and has finalized phase one of implementation of the new system.

"Our international sales activity has expanded exponentially in recent years,"
said CIMG`s Senior Vice President of Business Operations, Cheryl L. McDermott.
"MediaRights` comprehensive and flexible system is the ideal solution for our
needs, empowering our group to fully manage and track programming and
international program licenses for the E! Entertainment Television, The Style
Network, G4, Versus, and Golf Channel libraries in an efficient and
cost-effective manner."

Roll out of MediaRights` latest version, 10.0, is set for October 2009, prior to
MIPCOM. MediaRights representatives will be in the i-Zone, G3.20A, Level 3.

About Computer Applications Development:

Computer Applications Development, Inc. (CAD) is a Burbank-based software
company. Founded in 1989, CAD boasts over 20 years of experience and expertise
in software development and media distribution. CAD`s International TeleVision
Research (ITVR) research product is the entertainment industry`s standard tool
for television research, tracking over 54 million telecasts worldwide, along
with episodes and ad revenue. CAD`s MediaRights is a rights management system
with unparalleled features to exploit content libraries. CAD provides
exceptional cost-effective software solutions to the media industry. MIPCOM 2009
location: i-Zone, G3.20A, Level 3.

For more information, please visit www.cadusa.com.

About Comcast International Media Group:

Comcast International Media Group (CIMG) is a division of the leading US media
conglomerate Comcast Corporation. Launched in 2007, CIMG manages the sale and
distribution of Comcast Corporation`s programming assets outside the United
States via traditional and new media platforms. With offices in Los Angeles,
London and Hong Kong, CIMG oversees everything from programming syndication,
channel distribution, and new media and DVD distribution to production,
co-production and format sales. CIMG also manages International Media
Distribution (formerly International Networks), the leading provider of
in-language and multi-ethnic programming in the United States. CIMG represents
Comcast`s core programming assets including E! Entertainment Television, The
Style Network, G4, The Golf Channel and Versus. Currently, CIMG programming can
be seen in over 160 countries, reaching over 600 million homes daily.

CAD
Leslie K. Hendry, 818-848-7979 x 312
leslie@cadusa.com

Copyright Business Wire 2009