Learning to Ride a Bicycle Just Became Easy

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Tue Sep 15, 2009 10:15am EDT

New Gyrobike Technology Eliminates Training Wheels and Gets Children Riding in
One Afternoon




LAS VEGAS, Sept. 15 /PRNewswire/ -- INTERBIKE INTERNATIONAL TRADE EXPO --
Gyrobike(TM) announced today that it will unveil a patented technology,
Gyrowheel, a device for children's bikes that eliminates the need for training
wheels and gets children riding in one afternoon. Gyroscopic technology inside
Gyrowheel adds stability to bikes moving at low speed.

"After nearly two years of intensive product development, we are thrilled to
introduce consumer-ready Gyrowheels at Interbike," said Gyrobike CEO Daniella
Reichstetter. "Gyrowheel is the only product of its kind. It will change how
people learn to ride bikes."

Training wheels can be a thing of the past. At best, training wheels might
keep a rider from falling over. At worst, they cause dangerous wipeouts and
teach incorrect riding habits that must be unlearned when training wheels are
removed. 

Gyrowheel replaces the standard front wheel of a bicycle and is installed the
same way as a standard bike wheel.  When powered on, Gyrowheel's inner disk
spins up. It then senses unbalanced riding and re-centers the bike underneath
the rider's weight when the bike starts to wobble, whether riding straight or
turning. This action not only helps to keep riders from falling over, it also
fosters and reinforces correct riding technique, resulting in a natural and
smooth transition to conventional two-wheeled riding. 

Gyrowheel comes equipped with internal rechargeable batteries and a charger.
It operates with one button and has three stability settings - high, medium
and low. As a rider's skills and confidence improve, the stability setting can
be adjusted. When powered off, Gyrowheel behaves like a standard bike wheel. 

"We're really looking forward to both the bike industry and parents'
reactions," said Gyrobike's Marketing Director Ashleigh Harris. "Our
prototypes knocked the socks off of parents whose kids tested Gyrowheel, and
the real thing is ten times better."  The vast majority of children who tested
Gyrowheel learned to ride in less than an hour. Parents of testers repeatedly
said the learning process was incredibly easy with Gyrowheel. Kids rated the
product "cool."

The company will release Gyrowheel in two sizes, 12" and 16" that will fit 12"
and 16" bikes respectively. Each size will also come in two models, a black
tire and a white tire design.  The 12" Gyrowheel model is currently scheduled
to launch December 1, 2009, and will be available for purchase through
Gyrobike's website, thegyrobike.com, for less than $100. 

About Gyrobike(TM)
Gyrobike's patented technology adds stability to bicycles, particularly when
traveling at slow speed. The company's flagship product, Gyrowheel,
revolutionizes how children can learn to ride a bike and renders training
wheels obsolete. Gyrowheel senses unbalanced biking and re-centers the bike
underneath the rider's weight at the point when tipping starts to occur. With
Gyrowheel, riders experience a faster, safer, easier and more fun way to learn
to ride a bike.  Gyrobike's current focus is providing children's products.
The company plans to release adult models in the future as well.  All Gyrobike
products are designed, tested and assembled in the United States. Gyrobike was
founded in 2007 and its technology was developed at Dartmouth College. The
company is headquartered in San Francisco, Calif. For more information, visit
thegyrobike.com.

    Contact:

    Ashleigh Harris
    Gyrobike
    415.871.8350
    ashleigh@thegyrobike.com



SOURCE  Gyrobike

Ashleigh Harris of Gyrobike, +1-415-871-8350, ashleigh@thegyrobike.com
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