Barnes & Noble Relaunches SparkNotes.com

Thu Sep 17, 2009 8:30am EDT

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http://www.businesswire.com/news/home/20090917005522/en

#1 Study Aid Website Has New Design, Exclusive Content, Enhanced Features and
Expanded Community Life
NEW YORK--(Business Wire)--
Barnes & Noble, Inc. (NYSE: BKS), the world`s largest bookseller, announced
today the online relaunch of SparkNotes (www.sparknotes.com), the number one
study aid website that offers today`s most popular study guides, discussion
forums and learning aids to help students figure out any subject fast and have
fun doing it. As students nationwide get back to their books, SparkNotes.com has
geared up for the start of the school year with an updated user-friendly design;
new and enhanced content and tools such as interactive quizzes, flashcards and
polls; and advice and tips on all aspects of school life from a range of expert
bloggers. 

"SparkNotes is designed to help students make sense of their assignments in the
fastest, most effective way while being as fun as possible, so they can quickly
get to where they really want to be," said Mike Skagerlind, vice president and
head of digital content for Barnes & Noble.com. "The new SparkNotes.com site
provides students with a more enjoyable and effective learning experience. Our
writers are experts in the subjects they cover and they simplify and clarify
what can be challenging material with the right blend of humor and enthusiasm
that speaks directly to students." 

SparkNotes` expanded content reflects that voice on a well-designed, easily
navigable site which makes both school assignments and school life easily
understandable for students, both inside and outside the classroom.
SparkNotes.com`s newest features include:

* Quick Quizzes for Top 20 Literature Study Guides - Each section of the top
literature study guides will feature an interactive quiz at the section`s end so
students can easily test out what they have learned. 
* Flashcards Application - Newly launched subjects for the flashcards
application include English Vocabulary, U.S. History and Biology, with more to
come. SparkNotes flashcards offer a "fast learning mode," designed according to
scientific guidelines to be more effective than traditional ways to use
flashcards. 
* eBooks - Over 700 SparkNotes study guides are available in eBook format from
the Barnes & Noble eBookstore (www.bn.com/ebookstore) and are directly linked to
each relevant Sparknote study guide.

The revamped SparkNotes site also posts a series of blogs providing tips and
advice not found in any textbook, allowing commenting from the vocal SparkNotes
community of users. Subjects range from writing, handling assignments, SAT prep
and getting into college, to finding the perfect music playlist for effective
studying, or ways to navigate school cliques:

* Test Prep Tutor blog - Tips and tactics for taking the SAT. Blogger Allen
Mogol is a former Marketing Director for The College Board who keeps his finger
on the pulse of high school issues as an active member of the Stuyvesant High
School Alumni Association. John Crowther, Executive Editor of SparkNotes.com, is
also a contributor to this blog. 
* College Advisor blog - Guidance about selecting and applying for college and
financial aid. Financial aid blogger Brandon Rogers is the author of 10 Things
You Gotta Know about Paying for College and 10 Things You Gotta Know about
Choosing a College. His articles have appeared in The Council for Research
Development Dispatch and Seattle Weekly. College admissions blogger Corinne
Clemetsen is currently employed as an admission counselor at Albright College in
Reading, Pennsylvania. 
* Miss Marm blog - Covers writing, grammar, style and assignment planning by
Emma Chastain, author of SparkNotes guides on writing and style. 
* SparkLife - The "study break" area of the site. SparkLife posts help to make
sense of the social and cultural side of school and college (with a healthy dose
of wry humor), as well as covering topics of interest to the student population,
such as School, Books, Guides, Advice, Digital, and Music.

About Barnes & Noble, Inc.

Barnes & Noble, Inc. (NYSE: BKS), the world`s largest bookseller and a Fortune
500 company, operates 774 bookstores in 50 states. Barnes & Noble is the
nation`s top bookseller brand for the sixth year in a row, as determined by a
combination of the brand`s performance on familiarity, quality, and purchase
intent; the top bookseller in quality for the second year in a row and the
number two retailer in trust, according to the EquiTrend Brand Study by Harris
Interactive. Barnes & Noble conducts its online business through Barnes &
Noble.com (www.bn.com), one of the Web`s largest e-commerce sites, which also
features hundreds of thousands of titles in its eBookstore (www.bn.com/ebooks).
Customers can buy and read eBooks on a wide range of platforms, including the
iPhone and iPod touch, BlackBerry® smartphones, as well as most Windows® and
Mac® laptops or full-sized desktop computers.

 General information on Barnes & Noble, Inc. can be obtained via the Internet by visiting the company`s corporate website: www.barnesandnobleinc.com.  
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Barnes & Noble, Inc.
Mary Ellen Keating, 212-633-3323
Corporate Communications
mkeating@bn.com
or
Barnes & Noble, Inc.
Carolyn J. Brown, 212-633-4062
Corporate Communications
cbrown@bn.com

Copyright Business Wire 2009

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