New Momentum Offers a New Solution for Channel Pricing Violations

IRVINE, Calif., Sept 30 /PRNewswire/ -- New Momentum, a leading provider of
SaaS-based anti-counterfeiting and channel integrity solutions, is now
offering MAP Monitor, a unique solution that stops the brand, margin, and
channel loyalty losses resulting from rogue distributors selling products at
lower-than-minimum advertised price (MAP). This cost-effective solution makes
it easy for manufacturers to identify the violations and halt the illegal
activity.

New Momentum CEO, Stu Clifton, commented, "Channel pricing violations are
costing manufacturers billions annually. In the past, it's been difficult and
costly for companies to track Internet channel sales to ensure that their
brand and margins are not being compromised by distributors selling at less
than MAP. Now, our advanced search capability makes it easy to identify
pricing violations. What's more, we're offering MAP Monitor at a price point
that makes it accessible to any size company or budget."

MAP Monitor does not require companies to implement or use new software.
Manufacturers simply provide a list of distributors and MAP. New Momentum
then runs this data through its SaaS-based solution and provides a MAP
violations report at a frequency determined by the customer--daily, weekly, or
monthly. To ensure that customers stop the violations in a timely way, New
Momentum brand protection/gray market experts provide assistance with all
aspects of the enforcement process.

About New Momentum
New Momentum offers SaaS-based Enterprise Risk Management (ERM) software that
combats the rapidly increasing revenue, profit, brand, and market share
erosion resulting from global outsourcing and Internet trading. The company's
solutions, which provide unmatched visibility into the global open market,
include Enterprise Brand Intelligence (anti-counterfeiting), and Enterprise
Sales Intelligence (finds channel violations). www.newmo.com

SOURCE New Momentum

Chris Jensen, VP Marketing of New Momentum, +1-714-803-1432,
cjensen@newmo.com