Rio Tinto Transforms its Web Presence with Open Text Web Solutions

WATERLOO, ON, Oct. 5 /PRNewswire-FirstCall/ - Open Text(TM) Corporation
(NASDAQ: OTEX, TSX: OTC), a global leader in Enterprise Content Management
(ECM), today announced that Rio Tinto, one of the world's largest mining and
exploration companies, has transformed its Web presence through the
implementation of Open Text Web Solutions.
Over the years, Rio Tinto (http://www.riotinto.com) has grown significantly,
often through mergers and strategic partnerships, which has led to more than
80 separate Web sites being created and run by separate divisions and
individual mines around the world. This has caused significant challenges in
communicating a consistent brand and sending coherent messages to its many
stakeholders including investors, customers, suppliers, employees and the
media.
To address these issues, Bryan Smith, Principal Adviser, Digital Media in Rio
Tinto's Corporate Communications function, set out a clear strategy to
transform Rio Tinto's global Web communications. The strategy focused on
building a hub of Web templates - created, populated and managed centrally,
but tagged for dissemination through the various Rio Tinto Web domains around
the world. As a result Open Text was chosen to help engineer a high quality,
worldwide Web presence that required minimal resources and with the
flexibility to combine a consistent corporate image with local content
generation.
Rio Tinto also appointed brand and digital media consultancy Rufus Leonard to
handle the technical build of the Web infrastructure and work with a creative
agency, View, on a new Web design. In addition to implementing a consistent
and professional presentation for Rio Tinto around the world, a key
requirement was for local operations to be able to add their own content
within certain page frames while adhering to the global design and
presentation standards.
"We conducted a thorough review of all the most appropriate Web content
management systems. Our evaluations revealed Open Text as being clearly the
best for our purposes in terms of cost, governance, platforms and outcomes,"
Smith explained. "We wanted a cost effective solution from a responsible
global organization that could be trusted to deliver. We steered away from
open source solutions or products that were restricted to only a small number
of high-profile, high-cost consultancy implementers."
Smith continued: "Open Text Web Solutions is based on Microsoft .net which
gives us the important benefit of being able to develop our own applications
and plug them into the global Web cascade. Open Text Web Solutions also allows
us to run multiple Web sites from the core software hub, in multiple
languages, and populating multiple domains. This is vital to us as a major,
multi-product, global business."
In addition to traditional text and images, the Open Text solution enables Rio
Tinto to centrally load more sophisticated content, including external data
feeds and video presentations, which are then transmitted to the world-wide
domain sites.
The template pages in the central hub are tagged to target downloads to
appropriate divisions and countries. Not all the global Web sites carry the
same content, and flexible templates with blank frames are provided within the
Open Text Content Management System (CMS) for local content uploads.
"We have completed a successful large-enterprise Web project that meets our
corporate objectives at low cost to develop and very low cost to maintain,"
Smith concludes. "Open Text played an essential role in what we have achieved.
The beauty of what we have, going forward, is control over our global Web
presence, intrinsic scalability and an easy ability to deal with both changes
in our business and the adoption of new generations of web communication as
they evolve."
Simon Harrison, Vice President of Sales, Northern Europe, Open Text,
commented: "We have been really pleased with the success of this project and
it has been a pleasure to work with Rio Tinto, one of the world's leading
mining and exploration companies. We look forward to continuing this
relationship and supporting them further in the future."
For further information on Open Text Web Solutions please visit:
http://websolutions.opentext.com/.

About Open Text

Open Text, an enterprise software company and leader in enterprise content
management, helps organizations manage and gain the true value of their
business content. Open Text brings two decades of expertise supporting 50
million users in 114 countries. Working with our customers and partners, we
bring together leading Content Experts(TM) to help organizations capture and
preserve corporate memory, increase brand equity, automate processes, mitigate
risk, manage compliance and improve competitiveness. For more information,
visit www.opentext.com.

Safe Harbour Statement under the Private Securities Litigation Reform Act
of 1995

This news release may contain forward-looking statements relating to the
success of any of the Company's strategic initiatives, the Company's growth
and profitability prospects, the benefits of the Company's products to be
realized by customers, the Company's position in the market and future
opportunities therein, the deployment of Open Text ECM Suite and our other
products by customers, and future performance of Open Text Corporation.
Forward-looking statements may also include, without limitation, any statement
relating to future events, conditions or circumstances. Forward-looking
statements in this release are not promises or guarantees and are subject to
certain risks and uncertainties, and actual results may differ materially. The
risks and uncertainties that may affect forward-looking statements include,
among others, the failure to develop new products, risks involved in
fluctuations in currency exchange rates, delays in purchasing decisions of
customers, the completion and integration of acquisitions, the possibility of
technical, logistical or planning issues in connection with deployments, the
continuous commitment of the Company's customers, demand for the Company's
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with the Securities and Exchange Commission (SEC), including the Form 10-K for
the year ended June 30, 2009. You should not place undue reliance upon any
such forward-looking statements, which are based on management's beliefs and
opinions at the time the statements are made, and the Company does not
undertake any obligations to update forward-looking statements should
circumstances or management's beliefs or opinions change.
Copyright (C) 2009 by Open Text Corporation. OPEN TEXT, the OPEN TEXT ECM
SUITE and WEB SOLUTIONS are trademarks or registered trademarks of Open Text
Corporation in the United States of America, Canada, the European Union and/or
other countries. This list of trademarks is not exhaustive. Other trademarks,
registered trademarks, product names, company names, brands and service names
mentioned herein are property of Open Text Corporation or other respective
owners.

SOURCE Open Text Corporation

Richard Maganini, Open Text Corporation, (847) 961-0662,
rmaganin@opentext.com; Melanie Brenneman, Open Text Corporation, (512)
741-4871, mbrennem@opentext.com; Adam Lee, Open Text Corporation, EMEA, +44
(0) 1189 848000, alee@opentext.com; Leonie Cusack, Asia, Open Text, +61 (0) 2
9026 3400, lcusack@opentext.com