Cheil USA Announces Michelle Cheney as Associate Engagement Director

DALLAS, TX, Oct 05 (MARKET WIRE) --
Cheil USA Inc., the North American Regional Headquarters of Cheil
Worldwide, today announced the appointment of Michelle Cheney as
Associate Engagement Director. Cheney will manage the client services
team in Cheil USA's Dallas office and provide the strategic direction and
execution on Cheil USA's campaigns for Samsung Telecommunications America.

"Michelle is a great addition to our Dallas team and helps strengthen our
capabilities. She brings a fresh perspective to our current work and
positions us for significant new opportunities," said Brent Shedd, General
Manager, Cheil Dallas.

Cheney brings over 10 years of brand strategy, brand migration and
international marketing experience. Prior to joining Cheil USA, she was
the account director of Team A3 (formerly Square One Advertising) in
Dallas, where she worked on brand building and marketing communications
for clients specializing in consumer products and services. Cheney has
held supervisory positions at DDB Worldwide and BrannForbes in Dallas,
where she worked for clients such as Ingersoll Rand, Dean Foods and the
Environmental Protection Agency.

Jennifer Friedberg, General Manager, Cheil USA, said, "We are committed to
Dallas, both as an important market on its own as well as a key component
of our service delivery across four offices in North America. Michelle's
wealth of experience brings additional depth and bench strength to our
team there."

Other key Cheil Dallas appointments this year were General Manager Brent
Shedd and Creative Director Luis Acevedo. Shedd and Acevedo were both
former Principals at the Richards Group in Dallas.

About Cheil USA

Established in 1992, Cheil USA Inc. is the North American Regional
Headquarters of Cheil Worldwide -- the 16th largest advertising agency in
the world and headquartered in Seoul, South Korea. Based in Ridgefield
Park, New Jersey, Cheil USA has locations in Dallas, Texas; Toronto,
Canada; and Mexico City, Mexico. Through Passion for Ideas and Idea
Engineering, Cheil Worldwide is a full-service communications agency
specializing in advertising, interactive, promotions, media, and event
marketing.

Rosalia Scampoli
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