Research and Markets: Kids Trends In India 2009: Research, Analysis & Implications on the Education Industry

* Reuters is not responsible for the content in this press release.

Mon Oct 5, 2009 2:15pm EDT

DUBLIN--(Business Wire)--
Research and Markets
(http://www.researchandmarkets.com/research/2adc83/kids_trends_in_ind) has
announced the addition of the "Kids Trends In India 2009: Research, Analysis &
Implications on the Education Industry" report to their offering. 

450 million kids (below the age of 18) and another 8 million being added each
year! 

What do you know about them? It's not only about their rising numbers. It's
about their mindsets. It's about their approach. It's about their thinking,
their preferences, likes, dislikes and everything else that make a kid a kid. 

Children are also the main focus of Indian families, and their aspirations in
terms of education and career choices are quite high today. The average family
size in India has been on a decline, coming in now at almost 4.3 as compared to
earlier years when it was more than 5. With the reduction in their average size
and the increase in their incomes, Indian families have more money to spend. And
children being the main focus, parents try their best to fulfill their
aspirations. Net result, they get more attention and participate a lot in the
decision making process. 

Trends in this group are aplenty, some niche and some mass, but all are
important. The numbers and these rapidly changing trends impact everything from
government policies to education to retail to entertainment to the environment. 

The publisher draws out 5 of the most important trends and use 18 examples to
explain them and review the implications of these trends on Education. 

The publisher looks at market size, growth of segments and on the whole, growth
drivers and a host of related facts and figures. With this background, The
publisher analyzes the industry and their approach here has been to be as
non-linear as possible. The publisher believes that a linear approach to the
impact of the trends on a particular industry will be incomplete and a non
linear analysis of the industry will reveal many other factors which need to be
addressed towards progressive growth. These factors have been reviewed in the
light of the trends. The publisher has thus looked at the trends and the
industry from various angles and put together a few pointers which The publisher
believes will offer great insight into the kids market and also stimulate ideas
and actions in the right direction. 

Useful for brands, categories, product and content developers, designers,
analysts, researchers and consultants who are interested in this lively segment.


For more information visit
http://www.researchandmarkets.com/research/2adc83/kids_trends_in_ind

Research and Markets
Laura Wood, Senior Manager,
press@researchandmarkets.com
U.S. Fax: 646-607-1907
Fax (outside U.S.): +353-1-481-1716 

Copyright Business Wire 2009

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