Washington Golf Outlet Mall Unveils New Exclusive TOMI Putting Studio

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Mon Oct 5, 2009 2:18pm EDT

  ARLINGTON, VA, Oct 05 (MARKET WIRE) -- 
The Washington Golf Outlet Mall (www.washingtongolf.com), Washington,
DC's largest golf specialty retailer, in coordination with Pure Motion,
Inc., creators of the TOMI putting system, today launched Washington,
DC's exclusive TOMI Putting Studio. TOMI (Total Optimal Motion
Instructor) is an easy-to-use training system designed to support
professional instructors in understanding the golfer's putting stroke. The
TOMI system, as featured on the Golf Channel with Hank Haney, captures and
analyzes the fundamental mechanics of each player's stroke and assists the
instructor in making recommendations regarding the stroke and possible
equipment revisions.

     "We are tremendously excited to bring this technology to the area golfers
that have supported the Washington Golf Centers over the past thirty
years," states Jane Chay-President Washington Golf Outlet. "As custom
fitting has grown, we felt that the next phase certainly needed to involve
the most important part of the game which of course is putting. Creating
the TOMI Putting Studio will allow golfers of all abilities to not only
find the perfect putter for their individual putting stroke but, for the
first time, be able to obtain computerized feedback with respect to all
aspects of that individual stroke."

    In addition, the Washington Golf Outlet has teamed with Callaway Golf to
offer the area's most complete inventory of the Odyssey putter line, the
#1 putter in golf. Utilizing the vast array of putter models offered
within the Odyssey line, the certified custom fitters at Washington Golf
are able to pinpoint the type of putter needed for each individual
putting stroke.

     "Having the ability to bring these two industry leaders together allows
us to create a truly unique experience for our customers," states Randy
Ramsey-GM Washington Golf Outlet. "We all may have a style putter we like
the look of, but the real goal should be to find the optimal putter for
our individual putting stroke and lowering our scores... the TOMI system
fulfills that goal."

    About Washington Golf:

    Founded in 1978, Washington Golf's mission has been to provide the best
possible selection of products in golf while providing the highest level
of customer service in the retail sector. For more information please
visit www.washingtongolf.com

    About TOMI Golf:

    TOMI was developed by Marius Filmalter, the personal putting coach of many
of the world's top players on the PGA, Champions and LPGA tours. He is
considered one of the world's top putting authorities and has personally
analyzed over 43,000 strokes in his career. Just like Marius, TOMI records
critical parameters of your putting stroke in real-time. TOMI is just like
having a personal, world-class putting instructor whenever you need him.
You will see a huge improvement after just one lesson.

    Adding to the customer's experience the TOMI Putting Studio will make
available Pierre Noizet, the leading TOMI short game specialist working
directly under Marius Filmalter's direction.

    About Callaway Golf:

    Through an unwavering commitment to innovation, Callaway Golf Company
creates products and services designed to make every golfer a better
golfer. Callaway Golf Company manufactures and sells golf clubs and golf
balls, and sells golf accessories, under the Callaway Golf(R),
Odyssey(R), Top-Flite(R), Ben Hogan(R) and uPro(TM) brands in more than
100 countries worldwide. For more information please visit
www.callawaygolf.com.

    

Contact info for store and Appointment schedule:
Randy Ramsey
Washington Golf Outlet
2625 Shirlington Road
Arlington, VA. 22206
www.washingtongolf.com
Email Contact

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