General Environmental Management Retains General Pacific Partners to Focus on Future Waste Water Acquisition Opportunities

-Company Sees Large Opportunity in Consolidating Wastewater Market in California
and the West-
POMONA, Calif.--(Business Wire)--
General Environmental Management, Inc. (GEM) (OTCBB: GEVI) today announced that
it has retained General Pacific Partners (GPP), a financial advisory firm, to
explore and assist in the evaluation of wastewater business acquisition
opportunities in California and the Western United States.

"We are pleased to have retained GPP to focus on acquisition opportunities that
can be integrated into GEM`s wastewater business strategy," said GEM CEO Tim
Koziol. "We expect to close the previously announced SCWW transaction by
November 1, 2009 as part of GEM`s overall strategy to shift the focus of the
business from hazardous waste field services to the fast growing water treatment
and waste-to-energy markets. GPP has been a long time financial sponsor of GEM
and has the know-how and resources necessary to find and conduct diligence on
complimentary wastewater management companies that can help accelerate GEM`s
move into the wastewater industry."

"GPP was instrumental in developing the SCWW opportunity for GEM management and
we are excited to have this expanded assignment," said GPP Managing Director
Kevin O`Connell. "SCWW, with nearly $8 million in very profitable annual
revenue, creates a strong platform for GEM to expand into this market. We
believe, based on a preliminary study of the market opportunity, that through
expanding the existing SCWW revenues and acquiring smaller wastewater operators,
GEM can achieve 20% to 30% annual revenue growth in its wastewater business
division for the next several years."

"We will be very selective and calculated in our acquisition strategy," added
Koziol. "Focusing on profitable wastewater treatment companies, we will work to
ensure that all transactions are accretive as demonstrated with the SCWW
acquisition. GEM and SCWW have seasoned management teams that have the expertise
and ability to scale waste management businesses and we are excited about the
opportunities we see in the marketplace. Further, GPP is being retained for this
project on a success fee basis so this adds no additional fixed costs to the
company at this time."

About General Environmental Management, Inc.

General Environmental Management, Inc. (http://www.GeneralEnvironmental.com) is
a full-service hazardous waste management and environmental services firm
providing integrated environmental solutions managed through its proprietary
web-based enterprise software, GEMWare, including the following service
offering: management and transportation of waste; design and management of
on-site waste treatment systems; management of large remediation projects;
response to environmental incidents and spills; and environmental, health and
safety compliance. Headquartered in Pomona, California, GEM operates five field
service locations and one Treatment, Storage, Disposal facility (TSDF),
servicing all markets in the Western U.S.

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FORWARD-LOOKING STATEMENTS

This press release may include "forward-looking statements" within the meaning
of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the
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