AFCOM`s Data Center World 2009 and Expo Opens in Orlando

Data Center Professionals Gather to Share Economic, Energy and Security
Strategies in the Data Center, among Other Important Topics
ORLANDO, Fla.--(Business Wire)--
AFCOM`S Data Center World 2009 and Expo (http://www.datacenterworld.com), the
world`s leading data center industry conference and two-day expo, officially
opens today in Orlando, FL, gathering more than 600 data center professionals
through October 7 at the Orlando World Center Marriott Resort and Convention
Center. This year`s show features educational and tutorial sessions encompassing
all aspects of the data center, a keynote session by Bick Group`s CEO Andy
Parham on connecting data center decisions with business value, and a look at
AFCOM`s most recent member survey on the hottest trends in the data center.

Today, the exhibit floor officially opens and features more than 130 of the
industry`s leading vendors, including HP, Siemens Building Technologies and
Toshiba International, set to highlight their latest technology advancements,
products, and services.

"We`ve strived to make this year`s bi-annual Data Center World a worthwhile
networking and educational event and place where data center professionals, IT
and facilities managers everywhere can really share their stories with each
other," said Jill Eckhaus, CEO, AFCOM. "We understand that budgets are even
tighter now than ever, and with that in mind, created an event that ensures
attendees, exhibitors, the media and industry analysts alike are able to get
access to the information they need to do their jobs better - all under one
roof."

The five-day conference kicked off on Sunday with two virtual data center tours
and two concurrent tutorials focused on energy efficiency and an interactive
solutions forum. The conference also includes more than 75 practical sessions,
case studies and tutorials to give data center managers thorough training and
understanding of the industry`s most critical and current trends and themes.
Sessions cover topics such as the Green Data Center, Cost Savings, Disaster
Recovery, Security, High Performance and Data Center Efficiency, Leadership and
alternative technology topics such as Virtualization and Cloud Computing. For a
full list of program details, please visit:
http://www.datacenterworld.com/attendees_scheduleofevents.html

Data Center World 2009 Expo and Media highlights include:

Andy Parham, Bick Group CEO keynotes - "The Voice of the Business: Connecting
Data Center Decisions to Business Value," how to engage executive leadership in
a collaborative, consensus-driven, fact-based, and creative process that drives
alignment of the data center strategy with the strategic intent of the business.
(Monday, October 5, 8:30 - 9:30 a.m.)

High-Intensity, Density and Green Virtual Data Center Tours - Live feeds of the
world`s greenest and highest density data centers, including Green House Data
and SuperNAP.(Sunday October 4, 2:30 - 4:45 p.m.)

The AFCOM Data Center 2009 Trend Survey - Its results, mined from the AFCOM
membership base for insights and statistics around the hottest trends in the
data center today, will be revealed at the show during a media luncheon.
(Monday, October 5 or Tuesday, October 6 - TBD)

Customer Case Studies - Data center customer stories/case study presentations
direct from the professionals that run the data centers for Microsoft, State of
Vermont, University of Pennsylvania and Pacific Northwest National Laboratory,
among many others. (Monday, October 5 and Tuesday, October 6)

The Data Center World 2009 Expo Shows Hottest Solutions This Year - A two-day,
set-hour affair and chance to walk amongst 150-plus exhibits serving the data
center industry - news from all exhibitors will be available soon at the DCW
News Bureau at http://datacenterworld.com/media_newsbureau.html. (Expo
days/times are Monday, October 5, 4:15 - 6:45 p.m. with cocktail reception and
Tuesday, October 6, at 11:30 a.m. - 2:30 p.m. with lunch)

Energy Efficiency and Interactive Solutions Forum Tutorials - Concurrent
full-day tutorials will provide attendees with professional training and insight
into today's key issues; data center managers will collaborate in the
interactive solutions forum, or learn how Green House Data has brought its
operation to a new level by "going green." (Sunday October 4, 8:00 a.m. - 2:00
p.m.)

Best Practices, Data Center Management, Facilities/Greening Tracks - Leading
data center experts will share their tips on improving overall data center
operation and energy efficiencies. Data center thought-leaders and life-long
professionals speaking about trends around the cloud, intra-cloud,
virtualization, consolidation, and containerized data center solutions, greening
and energy efficiency, and recession-proofing. Also learn how the mainframe is
indeed not dead. (Monday, October 5 through Wednesday, October 7)

Note to Journalists: Press and analysts are invited to view event press releases
and other information at http://www.datacenterworld.com/index-4.html

About Data Center World Conference:

Data Center World, operated by AFCOM, the world`s leading 4,500-member data
center association, is the industry`s premier networking and educational
conference, and occurs bi-annually. Thousands of data center professionals, from
many of the largest corporations across all industries, government
organizations, and academic institutions in the world attend Data Center World
to share, discuss and learn about the latest data center trends, technologies
and best practices, as well as products and services by some of the world`s
leading data center technology and service providers. Tradeshow Week recognizes
Data Center World as one of the 50 fastest growing shows in the U.S. (2006, 2007
and 2008). For more information, visit www.datacenterworld.com

About AFCOM:

AFCOM (www.afcom.com) is a leading association supporting the educational and
professional development needs of data center professionals around the globe.
Established in 1980, AFCOM currently boasts more than 4,500 members and 38
chapters worldwide, and provides data center professionals with unique
networking opportunities and educational forums and resources through its annual
Data Center World Conferences, published magazines, regional chapters, research
and hotline services, and industry alliances.

Atomic PR for AFCOM
Lindsey Pappas, 415-402-0230
lindsey@atomicpr.com
or
Allyson Stinchfield, 415-402-0230
allyson@atomicpr.com

Copyright Business Wire 2009