AS NEED RISES, 200 KRAFT FOODS VOLUNTEERS IN SPRINGFIELD ROLL UP SLEEVES FOR FIRST-EVER GLOBAL WEEK OF SERVICE

AS NEED RISES, 200 KRAFT FOODS VOLUNTEERS IN SPRINGFIELD ROLL UP SLEEVES FOR
FIRST-EVER GLOBAL WEEK OF SERVICE
First Global 'Make a Delicious Difference Week' Unites 10,000+ Employees to
Fight Hunger, Promote Healthy Lifestyles and Build Stronger Communities

SPRINGFIELD, Mo., Oct. 5 /PRNewswire-FirstCall/ -- Seven volunteer projects.
Five days. 200 Kraft Foods volunteers. What does that add up to? Five
hundred people in Springfield benefiting from Kraft Foods' first-ever global
"Make a Delicious Difference Week."

(Logo: http://www.newscom.com/cgi-bin/prnh/20090420/KRAFTLOGO)

With more than 10,000 employees in 33 countries participating around the
world, this special week of service (Oct. 5-10) will benefit roughly 500,000
people in need. The effort will mobilize six times the number of volunteers
than in previous efforts and build on the company's commitment to fighting
hunger and promoting healthy lifestyles.

Plant manager Todd Sherman will join about 20 volunteers Thursday at the
Ozarks Food Harvest. "We may be best known for making delicious foods, like
Kraft macaroni and cheese and Philadelphia cream cheese, but 'delicious' means
much more than that," said Sherman. "We're unleashing the power of our global
workforce to make a delicious difference in the communities where we do
business. This will be the single largest volunteer effort in our history."

Local projects include:
-- Accepting, inspecting, sorting and repackaging food donations to
Ozarks
Food Harvest for distribution to its more than 350 nonprofit hunger
relief member organizations across southwest Missouri
-- Writing messages of hope for at-risk students who benefit from Ozarks
Food Harvest's Weekend Backpack Program that delivers a backpack full
of
food each week for the entire school year
-- Distributing food items and supplies to approximately 200 low-income
seniors via Ozarks Food Harvest's Mobile Food Pantry direct service
program
-- Landscaping and general maintenance at the Boys & Girls Club of
Springfield
-- Painting and general maintenance at the Boys & Girls Town of Missouri
-- Painting and general maintenance at the Family Violence Center

-- Painting residents' rooms and general maintenance at the Regional
Girls'
Shelter

To supplement its employees' efforts, the Kraft Foods Foundation will match
U.S. employee cash contributions to nonprofits on a two-to-one basis
throughout the week.

Serving Up the Spirit of Service When Needed Most
As the need rises across the Ozarks, Kraft Foods' commitment to preventing
hunger and promoting healthy lifestyles is stronger than ever.

In the past year, unemployment has risen in the Ozarks region, leading to an
increased demand for Ozarks Food Harvest's services. The Food Bank is
currently serving more than 55,000 clients monthly, up from 41,000 just one
year ago.

"We are deeply grateful for the years of support from Kraft Foods," said Bart
Brown, President and CEO, Ozarks Food Harvest. "They have donated funds, food
and volunteer time, and have helped us to make a difference for so many of
those in need."

Spreading the Giving Spirit
Starting Oct. 13, people can visit www.kraftfoodscompany.com to learn how to
spread the volunteer spirit through a special online video. Each time this
video is viewed, Kraft Foods will donate money to Feeding America to help
provide five meals to those at risk of hunger -- up to 100,000 meals through
the end of October.

Kraft Foods Support of Hunger and Healthy Lifestyles
As the second largest food company in the world, Kraft Foods is taking a stand
when it comes to fighting hunger and promoting healthy lifestyles. Since
1997, the company has provided more than 1 billion servings of fresh food.
Around the world, the company contributes approximately $100 million annually
in food and money to community organizations. The company committed $180
million in the next three years to community involvement activities around the
globe. The expansion of its global employee volunteer efforts though the
first global "Make A Delicious Difference Week" is another example of Kraft
Foods' stepped up efforts.

Ozarks Food Harvest
Ozarks Food Harvest (www.ozarksfoodharvest.org) dedicated its larger, more
efficient distribution center on Sept. 15, 2009. It is the only food bank in
southwest Missouri and serves more than 350 hunger relief organizations,
reaching more than 55,000 people each month in 29 Ozarks counties. OFH
distributed seven million pounds of food during its last fiscal year--the
highest distribution in The Food Bank's 25-year history--made possible due to
its network of charities and direct-relief programs such as the Weekend
Backpack Program(TM)0, Kids Cafe® and the Mobile Food Pantry(TM) program.
Ozarks Food Harvest is a member of Feeding America--formerly named America's
Second Harvest--the nation's largest domestic hunger relief charity.

Kraft Foods
Kraft Foods (www.kraftfoodscompany.com) makes today delicious in 150 countries
around the globe. Our 100,000 employees work tirelessly to make delicious
foods consumers can feel good about. From American brand icons like Kraft
cheeses, dinners and dressings, Maxwell House coffees and Oscar Mayer meats,
to global powerhouse brands like Oreo and LU biscuits, Philadelphia cream
cheeses, Jacobs and Carte Noire coffees, Tang powdered beverages and Milka,
Cote d'Or, Lacta and Toblerone chocolates, our brands deliver millions of
smiles every day. Kraft Foods (NYSE: KFT) is the world's second largest food
company with annual revenues of $42 billion. The company is a member of the
Dow Jones Industrial Average, Standard & Poor's 500, the Dow Jones
Sustainability Index and the Ethibel Sustainability Index.

-- make today delicious --

SOURCE Kraft Foods

Ana Paula Cruz of Kraft Foods, +1-847-646-4538, news@kraft.com; or Brian
Moriarty, +1-212-981-5252, brian_moriarty@dkcnews.com, for Kraft Foods