100 KRAFT FOODS' VOLUNTEERS TEAM UP WITH HUNGER RELIEF ORGANIZATIONS AND OTHER LOCAL CHARITIES TO MAKE A DELICIOUS DIFFERENCE IN BAY AREA
* Reuters is not responsible for the content in this press release.
100 KRAFT FOODS' VOLUNTEERS TEAM UP WITH HUNGER RELIEF ORGANIZATIONS AND OTHER
LOCAL CHARITIES TO MAKE A DELICIOUS DIFFERENCE IN BAY AREA
First Global 'Make a Delicious Difference Week' Unites 10,000+ Employees to
Fight Hunger, Promote Healthy Lifestyles and Build Stronger Communities
LIVERMORE, Calif., Oct. 8 /PRNewswire-FirstCall/ -- Five volunteer projects.
One day. More than 100 Kraft Foods' employee volunteers. What does that add
up to? Thousands of people in the Bay Area benefiting from Kraft Foods'
first-ever global "Make a Delicious Difference Week."
(Logo: http://www.newscom.com/cgi-bin/prnh/20090420/KRAFTLOGO)
With more than 10,000 employees in 33 countries participating around the
world, this special week of service (Oct. 5-10) will benefit roughly 500,000
people in need. The effort will mobilize six times the number of volunteers
than in previous efforts and build on the company's commitment to fighting
hunger and promoting healthy lifestyles. In the Bay Area, Kraft Foods is
partnering with Alameda Co. Food Bank, Habitat for Humanity, Loaves & Fishes,
Shepherd's Gate Shelter and Turn On to America.
Kraft Foods Regional Vice President John LeGuluche will join about 50
volunteers today in partnership with Habitat for Humanity to help build a home
for a family in need. "We may be best known for making delicious foods like
our Oreo cookies, but 'delicious' means much more than that," said LeGuluche.
"The volunteer spirit of our employees combined with the expertise of these
organizations is a winning recipe to help those in need. Knowing our efforts
here in the Bay Area are an important ingredient in our first global week of
service makes this experience even more powerful."
Serving Up the Spirit of Service When Needed Most
As unemployment has risen in the Bay Area from 6.8 percent to 11.5 percent in
the past eight months, Kraft Foods' commitment to the communities is stronger
than ever.
Local projects include:
-- Packing boxes of food that will be distributed to those in need in the
Bay Area by Turn on to America
-- Working at the food pantry at the Alameda County Food Bank in Oakland
-- Serving food to the homeless at the Loaves and Fishes Food Bank in
Antioch
-- Teaming up with Habitat for Humanity to build a home for the Bao/Lei
family in Oakland
-- Renovating the Shepherd's Gate Shelter for battered women in Livermore
To supplement its employees' efforts, the Kraft Foods Foundation will match
U.S. employee cash contributions to nonprofits on a two-to-one basis
throughout the week.
Spreading the Giving Spirit
Starting Oct. 13, people can visit www.kraftfoodscompany.com to learn how to
spread the volunteer spirit through a special online video. Each time this
video is viewed, Kraft Foods will donate money to Feeding America to help
provide five meals to those at risk of hunger -- up to 100,000 meals through
the end of October.
Kraft Foods Support of Hunger and Healthy Lifestyles
As the second largest food company in the world, Kraft Foods is taking a stand
when it comes to fighting hunger and promoting healthy lifestyles. Since
1997, the company has provided more than 1 billion servings of fresh food.
Around the world, the company contributes approximately $100 million annually
in food and money to community organizations. The company committed $180
million in the next three years to community involvement activities around the
globe. The expansion of its global employee volunteer efforts though the
first global "Make a Delicious Difference Week" is another example of Kraft
Foods' stepped up efforts.
Kraft Foods
Kraft Foods (www.kraftfoodscompany.com) makes today delicious in 150 countries
around the globe. Our 100,000 employees work tirelessly to make delicious
foods consumers can feel good about. From American brand icons like Kraft
cheeses, dinners and dressings, Maxwell House coffees and Oscar Mayer meats,
to global powerhouse brands like Oreo and LU biscuits, Philadelphia cream
cheeses, Jacobs and Carte Noire coffees, Tang powdered beverages and Milka,
Cote d'Or, Lacta and Toblerone chocolates, our brands deliver millions of
smiles every day. Kraft Foods (NYSE: KFT) is the world's second largest food
company with annual revenues of $42 billion. The company is a member of the
Dow Jones Industrial Average, Standard & Poor's 500, the Dow Jones
Sustainability Index and the Ethibel Sustainability Index.
-make today delicious-
SOURCE Kraft Foods
Ana Paula Cruz, +1-847-646-4538, news@kraft.com; or Brian Moriarty,
+1-212-981-5252, brian_moriarty@dkcnews.com
Comments (0)
This discussion is now closed. We welcome comments on our articles for a limited period after their publication.



Follow Reuters