Advanced Health Media Announces Acquisition of Ephikacy, LLC

BRIDGEWATER, N.J., Oct. 8 /PRNewswire/ -- Advanced Health Media, LLC (AHM) has
acquired Ephikacy, LLC, the Chicago-based provider of marketing services and
related technology for the pharmaceutical and life sciences industries.

Advanced Health Media is the industry leader in speaker bureau management,
supplying automation and compliance management systems to more than 50
pharmaceutical companies and coordinating promotional events for more than 200
brands. The addition of Ephikacy's product and service line expands AHM's
offering for marketers and brand teams. Ephikacy's marketing-focused services
include speaker bureau branding and design, tactical integration with
centralized program registration capabilities, customer data management and
performance analytics. The AHM and Ephikacy combination creates a single
organization that can satisfy the creative, tactical and information needs of
a marketing team within the framework of PFX(TM), AHM's enterprise system for
controlled healthcare professional (HCP) interactions and organizational
compliance that is now used by the majority of the top 20 pharmaceutical
companies to automate and control promotion and HCP interaction.

"With this acquisition, we have created a full-service company that can
deliver organizational compliance to our corporate customers without asking
brand teams to sacrifice creativity or control over their promotional
tactics," said Kevin McMurtry, CEO of Advanced Health Media. "The integration
of AHM and Ephikacy will ensure streamlined and seamless compliance while
enabling better control and visibility for marketers."

"We are excited to be part of AHM and very enthusiastic about the combined
capabilities and resources this acquisition brings to the marketplace," said
Ephikacy co-founder Paul Fitzpatrick. "Pharmaceutical marketers are looking
for the broad, integrated services that the AHM - Ephikacy partnership
delivers." The newly formed partnership will allow Ephikacy to expand its
client base as well as provide additional resources for its existing
customers. Ephikacy, LLC will continue to operate from its Chicago, IL
offices, thus expanding AHM's footprint in the mid-west.

About Advanced Health Media, LLC

Advanced Health Media (AHM) is the leading U.S. provider of speaker-led
meeting logistics, state and federal regulatory compliance technology, thought
leader development and medical communications. AHM has developed and markets a
fully integrated suite of hosted technology solutions and sales support
services designed to address the diverse operational and compliance management
needs of its clients, including corporate speaker bureau and event management
solutions, sales force automation technology, customer relationship
management, and compliance tracking and reporting systems. AHM also provides
full-service medical communications, including strategic communication
strategy, publication planning, scientific meetings and key opinion leader
advocacy development. AHM provides services to more than 50 companies in the
pharmaceutical sector.

Headquartered in Bridgewater, N.J., with offices in Union and Somerville,
N.J., Chesapeake, Virginia, and Chicago, Illinois, AHM is the parent company
of AHM Solutions, Centeon Solutions, Embryon, LLC, Cogenix, LLC, ProMedix,
LLC, and InsiteResearch, LLC. For more information, please visit the AHM Web
site at www.ahmdirect.com.

About Ephikacy, LLC

Ephikacy, LLC is a provider of marketing and communication solutions for the
healthcare industry. The company's innovative product and services incorporate
state of the art technologies to improve communications among brand teams,
speaker bureaus, healthcare professionals and sales forces. Ephikacy, LLC is
located in Chicago, Illinois and works with top pharmaceutical and
biotechnology companies in the United States. For more information, please
visit the website at www.ephikacy.com.

SOURCE Advanced Health Media, LLC

Jill Searing, Advanced Health Media, +1-908-393-8746, jsearing@ahmdirect.com