Innovative Birthday Party Idea Helps Raise an Age of Giving Kids

TORONTO, CANADA, Oct 08 (MARKET WIRE) --
A new birthday party idea is inspiring children to change the world
thanks to www.echoage.com. This new wave of birthday parties encourages
kids to think of others and has created a contagious spirit of giving.

Through their ONE GIFT, ONE CAUSE concept, the service makes any birthday
party more meaningful. Contributions are pooled online (from guests) for
the purchase of one special birthday present for the birthday boy or
girl. The rest of the funds are donated to a charity of the child's
choice. ECHOage arranges everything; no need to send invitations, collect
rsvps, drive, shop, wrap etc. By doing "less" at the time of their
birthday, the ECHOage social and environmental impact is significant and
lasting.

The impact has been tremendous so far. Just by celebrating their
birthdays, children are feeding other children in need of food. Over
143,000 nutritious meals have been served through Nourish America and
Second Harvest. "ECHOage is a triple-win game. First, children and
families benefit by doing good, second worthy causes and great charities
are benefited, and third, our world is a better place for it. Nourish
America and those we serve has benefited greatly from this innovative
model of collaborative fund raising." Michael A. Morton, Executive
Director, Nourish America.

"Raising an age of giving children is the outcome of ECHOage birthday
parties. Children learn that giving is fun, inspiring, rewarding and easy
to do," says Debbie Zinman, ECHOage.com Co-Founder.

Parents are proud to review ECHOage and share stories about how ECHOage
has added new meaning to their child's celebration.

"When a child becomes an active participant in the process of selecting a
charity and choosing a memorable gift that they have been dreaming of it
reinforces that given the tools, children can have significant impact on
both society and the environment," says Alison Smith, ECHOage.com
Co-Founder.

About ECHOage

ECHOage was created and founded by two mothers, Alison Smith and Debbie
Zinman, who believe that children can improve the world one birthday
party at a time. ECHOage is a charity driven, eco-friendly birthday party
service where children learn the value of giving and receiving just by
celebrating. Instead of bringing wrapped gifts, your guests contribute
online with half the donations going to a group gift for the birthday
child and the other half going to a charity the birthday child has
chosen. It is that simple.

For further information on ECHOage.com or to arrange an interview with
the Co-founders, or a participating charity, please contact
info@echoage.com.

Contacts:
ECHOage.com
Debbie Zinman
debbie@echoage.com

ECHOage.com
Alison Smith
alison@echoage.com

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