ARSgroup Receives Certification from Women`s Business Enterprise National Council

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Thu Oct 8, 2009 3:00pm EDT

EVANSVILLE, Ind.--(Business Wire)--
ARSgroup, leaders in branded communications optimization, announced today that
the company has received national certification as a Women's Business Enterprise
by the Women`s Business Enterprise National Council (WBENC), the nation's
leading certifier of women's business enterprises. 

WBENC`s national standard of certification is a meticulous process including an
in-depth review of the business and a site inspection. The certification process
is designed to confirm that the business is at least 51% owned, operated and
controlled by a woman or women. 

By including women-owned businesses among their vendors, leading corporations
and government agencies demonstrate their commitment to fostering diversity and
the continued development of their supplier/vendor diversity programs. 

"We are proud of our entire team for completing a rigorous and stringent
certification process, and view this new certification as an important marketing
tool for expanding our company's visibility among key decision makers who
monitor corporate supply chain and procurement diversity," said ARSgroup`s
Chairman Lois Collier. 

About ARSgroup

Since 1968, ARSgroup has helped leading advertisers measure, forecast and
optimize advertising messages. The company's extensive knowledge base and proven
models have been extended through innovative, scientific research-on-research to
help many of the world`s leading advertisers. ARSgroup's digital age solutions
are designed to evaluate and optimize campaigns comprising any combination of
touchpoints. From strategy development, to all stages of creative development,
to in-market tracking, ARSgroup`s behavioral products are proven through
independent audits to help marketers meet and exceed their business objectives.
For more information, please visit: www.arsgroup.com. 

About WBENC

The Women`s Business Enterprise National Council is the nation`s largest third
party certifier of businesses owned and operated by women in the United States.
WBENC is a resource for the more than 700 U.S. companies and government agencies
that rely on WBENC`s certification as an integral part of their supplier
diversity programs.

For ARSgroup
LJH Financial Marketing Strategies
Charlotte Luer, 239-404-6785
cluer@ljhfm.com

Copyright Business Wire 2009

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