Sponsored Links

EPIX Unveils Powerhouse Launch Weekend Lineup

* Reuters is not responsible for the content in this press release.

Mon Oct 12, 2009 2:00pm EDT

Madonna "Sticky & Sweet: Live from Buenos Aires" Two-Hour Concert Premieres on
October 30th

"Iron Man" and "Eddie Izzard: Live from Wembley" Underscore EPIX Viewer Promise:
Movies, Music and Comedy

EPIX Launch Weekend Movies Eclipse $2.5 Billion in Worldwide Box Office
NEW YORK--(Business Wire)--
EPIX unveiled today its October 30th launch weekend programming lineup featuring
a powerhouse slate of movies with a worldwide box office value of more than $2.5
billion. EPIX`s opening weekend will debut with the worldwide television and
online premieres of an exclusive two-hour special concert event, Madonna "Sticky
& Sweet: Live from Buenos Aires," Marvel`s blockbuster film "Iron Man," and the
exclusive comedy special "Eddie Izzard: Live From Wembley."

The "Sticky & Sweet" concert is the single most successful solo-artist tour of
all time; Madonna entertained more than 3.5 millionconcert-goers in 32 countries
generating nearly $500 million in total gate. EPIX captured her dazzling
two-hour performance, live in Argentina at Buenos Aires` River Plate Stadium
with special surprise guests Justin Timberlake, Kanye West, and Britney Spears
seamlessly performing with Madonna via large screen. This will mark the first
opportunity for audiences to see the sold out event following the live concert.
The Sticky & Sweet Tour supported Madonna`s Grammy-nominated "Hard Candy," which
debuted at number one on the charts in over 37 countries. 

"Performances from artists like Madonna represent the kind of marquee talent who
will perform on EPIX as part of our slate of monthly music and comedy events,"
said EPIX President Mark Greenberg. 

Kicking off opening night with Marvel`s blockbuster movie "Iron Man," EPIX will
debut a powerhouse line-up of movies over the course of the weekend: more than
fifteen world television premieres representing a combined worldwide box office
value of more than $2.5 billion include Oscar-winner "The Curious Case of
Benjamin Button," Tyler Perry`s hit "Madea Goes to Jail," family favorite "Pink
Panther 2," Lucasfilm`s "Indiana Jones and the Kingdom of the Crystal Skull,"
"Cloverfield" and "The Duchess" among many others. 

In addition to movies and music, cutting edge comedy will headline opening
weekend with "Eddie Izzard: Live From Wembley." Izzard performs at his
inimitable best during this sell-out European tour, transcending labels with his
stream of consciousness stories that captivate audiences as his characters
evolve and situations become more absurd. Appearing in Oceans 12 and producing
and starring in FX`s "The Riches," Izzard is known for his intelligent
improvisational style, capable of weaving together such disparate topics as the
Greek gods and Medusa`s hairstylist, transvestites and superheroes, along with
musings on the plight of rabbit-chasing greyhounds. 

"There is no one like Eddie Izzard. He breaks the mold. He is smart, engaging
and hilarious," said Greenberg. 

As for his involvement with the multiplatform channel, Izzard said, "I have
always sought out new and innovative means for sharing my work with my audience;
I am thrilled to be a part of the very early days of EPIX and their exciting new
network." 

About EPIX

EPIX, a joint venture between Viacom Inc. (NYSE: VIA and VIA.B), its Paramount
Pictures unit, Metro-Goldwyn-Mayer Studios Inc. (MGM) and Lionsgate (NYSE: LGF),
is a next-generation multiplatform premium entertainment channel,
video-on-demand and online service launching with Verizon FiOS and other
distribution partners. With access to more than 15,000 motion pictures spanning
the vast libraries of the partner studios, EPIX will deliver films from
Paramount, Paramount Vantage, MTV Films and Nickelodeon Movies released
theatrically on or after January 1, 2008 and MGM, United Artists and Lionsgate
titles released theatrically on or after January 1, 2009, which will be
available exclusively to its subscribers. 

Providing a powerful entertainment experience with more feature films on demand
and online and more HD movies than any other service, EPIX will air new
Hollywood titles plus classic feature films, original series, and music and
comedy specials. It is the only premium service providing its entire monthly
line-up on video-on-demand, online and on the linear channel. Further, EPIX has
made the commitment to deliver the industry`s most expansive online collection
of movies, making more than 3,000 titles available online to subscribers via its
enhanced service EPIX Megaplex. 

The joint venture controls all rights to EPIX`s programming and Viacom provides
operational support, including marketing and affiliate services through its MTV
Networks division. 

Follow the EPIX twitter feed at http://www.twitter.com/EpixHD.

For EPIX
Amanda Kiely, 212-446-1896 



Copyright Business Wire 2009

Comments (0)
This discussion is now closed. We welcome comments on our articles for a limited period after their publication.