2.5 Billion Bluetooth Low Energy Chipsets to Ship in 2014, Says ABI Research

LONDON--(Business Wire)--
The first Bluetooth Low Energy (BLE) products are already lining up, ahead of a
specification ratified by the Bluetooth SIG. According to a recent study from
ABI Research, the BLE market will develop in two very separate stages. How well
the players in each stage understand the technology and its potential will
determine its success.

BLE is supported by two different technology implementations: dual mode and
single mode ICs. By and large the two modes of IC will also be produced by two
different groups of vendors, with each dependant on the investment and
commitment of the other. Next year, single mode ICs will account for less than
3% of BLE chipset shipments.

Just over 2.5 billion BLE chipsets will ship in 2014 in a market that will grow
at 78% CAGR between 2009 and 2014; but less than a third of those shipments will
be for the single mode ICs.

"BLE will enter the market in two stages," says principal analyst Jonathan
Collins. "First with support for BLE embedded in mobile handsets, and then a
second stage when BLE devices come to market. Key is that both dual mode and
single mode suppliers are confident that each will deliver and support BLE.

BLE will enable sensors and monitors to communicate with mobile handsets and
other BLE-enabled devices using very low power communications. While existing
low power short range applications such as sports and fitness equipment will be
the first devices to market, there is further potential for more serious BLE
health monitoring applications.

"The technology will be incorporated in the Bluetooth ICs at a relatively
minimal additional cost to existing Bluetooth chipset vendors who will deliver
the bulk of dual-mode ICs," says Collins. "But BLE`s success will depend on the
commitment of single mode IC vendors to invest in producing these chipsets and
their conviction that they will get good return from their efforts."

ABI Research`s recent study "Low Energy Bluetooth"
(http://www.abiresearch.com/research/1002950) establishes the potential for the
Bluetooth Low Energy alongside other offerings across a range of criteria
including functionality, applications suitability, market positioning and
potential acceptance. It is included in the firm`s Short Range Wireless Research
Service
(http://www.abiresearch.com/products/service/Short_Range_Wireless_Research_Service)
and Semiconductors Research Service
(http://www.abiresearch.com/products/service/Semiconductors_Research_Service#).

ABI Research provides in-depth analysis and quantitative forecasting of emerging
trends in global connectivity. From offices in North America, Europe and Asia,
ABI Research`s worldwide team of experts advise thousands of decision makers
through 25 research and advisory services. Est. 1990. For more information visit
www.abiresearch.com, or call +1.516.624.2500.

ABI Research
Christine Gallen, 516-624-2542
pr@abiresearch.com

Copyright Business Wire 2009