TomTom App for iPhone Now Available in Brazil and Mexico

* Reuters is not responsible for the content in this press release.

Fri Oct 23, 2009 9:00am EDT

~ Award-winning turn-by-turn navigation software now available on the App Store
~
CONCORD, Mass.--(Business Wire)--
TomTom announces that the TomTom app for iPhone navigation application can be
purchased on the App Store starting today. 

"With the TomTom app for iPhone, millions of iPhone users can now benefit from
the same easy-to-use and intuitive interface, turn-by-turn spoken navigation and
unique routing technology that our 30 million portable navigation device users
rely on every day," said Elias Kabeche, Area Director Latin America for TomTom.
"As the world`s leading provider of navigation solutions and digital maps,
TomTom is the most natural fit for an advanced navigation application on the
iPhone." 

The TomTom app for iPhone 3G and 3GS users includes maps of Brazil and Mexico
from 

Tele Atlas, and is available to download through
http://www.tomtom.com/tomtom-app. 

TomTom app for iPhone key features

Additional TomTom app for iPhone features include: 

Best routing and maps

* Navigation software including fast route planning and clear voice instructions

* Automatic re-routing if a turn is missed 
* Route demo or map of route when trip planning 
* Latest Tele Atlas maps of Brazil and Mexico

Easy to use and personalize

* User interface fully optimized with iPhone 
* Multiple display options including landscape and portrait navigation view 
* Night and day color mode for optimized screen visibility in varying light
conditions 
* User interface available in 18 languages1
* Change view settings (2D or 3D map display) 
* Easy to download from iTunes App Store

Complete phone and map integration

* Multi-touch gestures such as tap, swipe, pinch and zoom to operate the
application and zoom in and out of the map 
* Navigation to contacts in address book 
* Points-of-interest search and call capabilities from iPhone

Pricing and Availability

Apple will make regional versions of the TomTom app for iPhone for iPhone 3G and
iPhone 3GS users available today on http://www.tomtom.com/tomtom-app.

* The TomTom app for iPhone is available for USD $79.99 in Brazil and USD $59.99
in Mexico.

Requirements for use on the iPhone 3G or 3GS include phone installation of OS3.0
and installation of iTunes on the PC or Mac. 

Ad 1. Included user interface languages: Catalan, Czech, Dutch, Danish, English
UK, English US, Finnish, French, German, Italian, Norwegian, Polish, Portuguese,
Portuguese BR, Slovak, Spanish, Spanish LA, Swedish and Turkish. 

- END -

* For more information on the TomTom app for iPhone go to:
http://www.tomtom.com/tomtom-app
* Watch the TomTom for iPhone demonstration at Apple`s
WWDC:http://www.youtube.com/watch?v=afwq2_HGJ1A
* Digital press materials: for digital press materials, photos and videos, visit
the Press Extranet: http://extranet.tomtom.com. Username: uspress-tt, password:
TomTom

About TomTom

TomTom NV (AEX: TOM2) is the world`s leading provider of navigation solutions
and digital maps. TomTom NV has over 3,300 employees working in four business
units - TomTom, Tele Atlas, AUTO and WORK. 

TomTom's products are developed with an emphasis on innovation, quality, ease of
use, safety and value. TomTom's products include all-in-one navigation devices
which enable customers to navigate right out of the box; these are the
award-winning TomTom GO family, the TomTom XL and TomTom ONE ranges and the
TomTom RIDER. Additionally, independent research proves that TomTom products
have a significant positive effect on driving and road safety. 

Tele Atlas delivers the digital maps and dynamic content that power some of the
world`s most essential navigation and location-based services (LBS). Through a
combination of its own products and partnerships, Tele Atlas offers digital map
coverage of more than 200 countries and territories worldwide. The AUTO business
unit develops and sells navigation systems and services to car manufacturers and
OEMs. WORK combines industry leading communication and smart navigation
technology with leading edge tracking and tracing expertise. 

TomTom NV was founded in 1991 in Amsterdam and has offices in Europe, North
America, Middle East, Africa and Asia Pacific. TomTom is listed at Euronext
Amsterdam in The Netherlands. For more information, go to www.tomtom.com.

Public Relations:
TomTom Inc.
Kevin Carter, 978-405-1840
kevin.carter@tomtom.com
or
Investor Relations:
TomTom
Richard Piekaar, +31 20 7 575 119
ir@tomtom.com




Copyright Business Wire 2009

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