Flirtomatic Social Mobile Service Launches in U.S.

First Major U.S. Partnership Brings Successful Freemium Business Model and Fun
to Carrier`s Customers

SAN FRANCISCO--(Business Wire)--
Flirtomatic, Inc. (www.flirtomatic.com), one of the most popular social mobile
services used by young adults, today announced an agreement with MetroPCS
Wireless, Inc., a subsidiary of MetroPCS Communications, Inc., the nation's
leading provider of unlimited, flat-rate, no signed contract wireless
communications service, under which Flirtomatic has been selected as a preferred
mobile social networking service. The service is accessible via the MetroPCS
Mobile Web Portal.

With over 1.5 million registered users, Flirtomatic is a market leader with its
service available in the U.K., Germany and Australia. Flirtomatic`s free service
will now also be available to all MetroPCS customers to meet, flirt, and have
fun online. Flirtomatic is free to use and customers use it by purchasing
FlirtPoints and spending them by promoting themselves, finding out who has rated
them, and by sending virtual gifts (over 4 million were sent last year).
Currently, Flirtomatic`s mobile users log in around seven times and send over 30
messages each day, resulting in over 30 million messages each month and over
160m WAP page views.

"We`re delighted to be working with MetroPCS as our first major partner in the
United States," said Gary Cohen, Flirtomatic`s vice president & general manager
of North America. "Flirtomatic has demonstrated in other countries that our
model is very popular and we are excited to launch with the nation`s leading
provider of unlimited, flat-rate, no-contract service. We have seen that as U.S.
consumers get to know our service they adopt, use and spend Flirt Points even
more than in other parts of the world."

Metro PCS users who primarily enjoy 3G service will be able to utilize the
Flirtomatic WAP delivery platform across all their handsets. Web access is also
offered as an alternative way to flirt at any time and from anywhere.

About Flirtomatic, Inc.

Flirtomatic (www.flirtomatic.com) is one of the most popular social mobile
services used by 18-30 year olds. Flirtomatic operates a free service across the
US, UK, Germany and Australia, where over 1.5m registered users meet, flirt, and
have fun online.

Flirtomatic has distribution partnerships with Vodafone , T-Mobile, Orange,
ninemsn, ProSiebenSat1, and Samsung. Flirtomatic`s advertising partners include:
O2, Nokia, and L`Oreal. Founded in 2005, Flirtomatic is a venture-backed company
that has raised over $10m, and is founded by Mark Curtis, previously the founder
of Razorfish London and Fjord, and Avi Azulai, previously founder and Group
Managing Director of ITouch.

Flirtomatic can be found online at: www.flirtomatic.com; on Twitter at:
http://twitter.com/flirtomatic.

Consort Partners for Flirtomatic
David Oro, 1-415-885-9898
david@consortpartners.com

Copyright Business Wire 2009