Twentieth Century Fox Home Entertainment Shatters Guinness World Record For Tallest Ice Sculpture In Honor Of Coolest Scrat In Town

Ice Age: Dawn Of The Dinosaurs

Measuring In At A "Mammoth" 48 Feet Tall, The New Record Coincides With The
Animated Adventure`s Blu-ray And DVD Release
LOS ANGELES--(Business Wire)--
Things got a little chilly in Southern California Tuesday as Twentieth Century
Fox Home Entertainment broke the Guinness World Record for Tallest Ice Sculpture
timed with the Blu-ray and DVD release of Ice Age: Dawn of the Dinosaurs.
Sculpted by innovative ice company Ice Bulb, the 48-foot-8-inch creation,
reaching over four stories high, broke the previous record by nearly 8 feet.

Officially unveiled at ICE at Santa Monica, Downtown Santa Monica`s outdoor ice
skating rink, the project took months of collaboration to create, with artists
from Blue Sky Studios developing the overall look of the ice sculpture depicting
lovable squirrel Scrat and his giant acorn. Over 133,000 pounds of ice, gathered
across four states, was used as a team of 14 skilled sculptors from Ice Bulb
worked four straight days to finish the job.

"It`s only fitting that we build a record breaking Scrat Ice Sculpture to go
along with the massively successful Ice Age franchise, and unveil it on the day
that Ice Age: Dawn of the Dinosaurs arrives on Blu-ray Disc and DVD," said Mary
Daily, Executive Vice President, Marketing, North America for Twentieth Century
Fox Home Entertainment. "It is just more reason to celebrate."

The previous record for Tallest Ice Sculpture of 40.28 feet was held by Michel
Amman in Ski Dubai, Dubai, United Arab Emirates on April 20, 2006. This new
record was verified by Guinness World Records official, Danny Girton Jr. who was
on-site to inspect the sculpture.

"The effort and workmanship that went into creating this ice sculpture is truly
astounding. This type of record takes serious time and commitment and we`re
happy to recognize a new Guinness World Record today," Girton said.

The coolest animated comedy of the year, the Ice Age: Dawn Of The Dinosaurs
Three-Disc Combo Pack (Blu-ray, DVD and a Digital Copy) is available now and
provides hours of extra fun for the entire family including an Ice Age digital
story book maker, commentary by director Carlos Saldanha, deleted scenes,
making-of featurettes, two special Scrat shorts, a how-to-draw Scrat tutorial
with the filmmakers and much more.

About Twentieth Century Fox Home Entertainment

A recognized global industry leader, Twentieth Century Fox Home Entertainment
LLC (TCFHE) is the worldwide marketing, sales and distribution company for all
Fox film and television programming on DVD, Blu-ray Disc (BD) and Digital Copy
as well as acquisitions and original productions. The company also releases all
products around the globe for MGM Home Entertainment. Each year TCFHE introduces
hundreds of new and newly enhanced products, which it services to retail outlets
-- from mass merchants and warehouse clubs to specialty stores and e-commerce -
throughout the world. Twentieth Century Fox Home Entertainment LLC is a
subsidiary of Twentieth Century Fox Film Corporation, a News Corporation
company.

About Guinness World Records

Guinness World Records is the universally recognized authority on
record-breaking achievement. First published in 1955, the annual Guinness World
Records book is published in more than 100 countries and 25 languages and is the
highest-selling books under copyright of all time with more than 3 million
copies sold annually across the globe. Guinness World Records celebrated its
50th anniversary edition in 2004, a year after the sale of its 100 millionth
copy. Guinness World Records also annually publishes the Gamer`s Edition; a
records book devoted solely to the world of computer gaming and high score
record achievements. The Guinness World Records website
(www.guinnessworldrecords.com) receives more than 11 million visitors a year.
Guinness World Records is part of the Jim Pattison Group, one of Canada`s
largest privately owned companies which is a conglomerate of interests,
including advertising, broadcasting, grocery stores and automotive retailing.

Press materials available for download at www.foxpressroom.com

Follow TCFHE on Twitter @foxhomeent

Twentieth Century Fox Home Entertainment
Media Inquiries:
Kavita Smith, 310-369-8435
kavita.smith@fox.com
Conor Sellers, 310-473-4147
conor_sellers@bhimpact.com
or
Broadcast: molly_quiring@bhimpact.com
or
Online: onlinepr@fox.com
or
Canada: Charmaine Khan, 416-342-1805
charmaine@mediaprofile.com

Copyright Business Wire 2009