Consumers Cite Speed, Security and Range as Most Important Factors in Broadband Customer Premise Equipment Purchasing, Reports In-Stat

SCOTTSDALE, Ariz.--(Business Wire)--
The top three important factors US consumers cited in their purchasing decisions
of Broadband Customer Premise Equipment (CPE) were speed, security, and
range/coverage, according to new primary research from market research firm
In-Stat (http://www.in-stat.com). The least important features were brand,
followed by environmental friendliness ("green").

"While companies are marketing their "green" equipment features, the message
doesn`t appear to be resonating with consumers," says Joyce Putscher, In-Stat
analyst. "Consumers want performance and security."

The research also reveals that while 2008 was the slowest total global broadband
(CPE) market growth of the decade, 2009 will be even slower. Fortunately, select
segments of the market are performing better in 2009 than the overall market.
These include VoIP-enabled routers and DSL CPE, cable gateways, and
Fiber-to-the-Home (FTTH) gateways and Optical Network Terminals (ONTs), and
Fixed Wireless Broadband CPE.

Recent research by In-Stat found the following:

* The FTTH CPE segment, which includes ONTs and FTTH Gateways, will see a nearly
20% Compound Annual Growth Rate (CAGR) through 2013.
* In-Stat expects global installed PC-based home networks to grow by a little
more than 19% in 2009, driven by the continued, but slower, rise in the number
of residential broadband subscribers, the desire to share that bandwidth,
sometimes free network equipment, and the desire to share content.
* The majority of global FWB subscribers are WiMAX. Asia/Pacific has the lead in
FWB subscribers and CPE shipments, followed by Europe. In 2011, Asia/Pacific
should capture over 50% share of the annual FWB CPE shipments.

The research,"Global Outlook for Broadband CPE Through
2013"(#IN0904516RC),covers the worldwide market for broadband CPE equipment. It
provides:

* Worldwide and regional CPE markets for Broadband modems/ONTs, Routers, and
residential gateways for DSL, cable, Fiber-to-the-Home (FTTH), Fixed Wireless
Broadband, and Fixed Satellite Broadband.
* VoIP forecasts are included for DSL, cable, and router equipment, with a
regional breakout for cable E-MTAs.
* Wired vs. wireless segmentations are included for routers and DSL residential
gateways.
* Global and regional forecasts for installed home networks.
* Consumer survey perspectives about equipment features that impact buying
decisions.

For more information on this research or to purchase it online, please visit:
http://www.instat.com/catalog/mmcatalogue.asp?id=99 or contact a sales
representative: http://www.instat.com/sales.asp.

The price is$2,995 (US).

About In-Stat

In-Stat`s market intelligence combines technical, market and end-user research
and database models to analyze the Mobile Internet and Digital Entertainment
ecosystems. Our insights are derived from a deep understanding of technology
impacts, nearly 30 years of history in research and consulting, and direct
relationships with leading players in each of our core markets. In-Stat provides
its research through reports, annual subscriptions, consulting and advisory
services to inform critical decisions.

In-Stat
Joyce Putscher, 360-504-0190
jputscher@reedbusiness.com
Principal Analyst
or
Elaine Potter, 480-483-4441
epotter@reedbusiness.com
Marketing Coordinator

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