avVaa World Health Care Products Inc. Announces Launch of Third Media Test

LUMBY, British Columbia, Oct. 29, 2009 (GLOBE NEWSWIRE) -- avVaa World Health
Care Products Inc. (Pink Sheets:AVVH), a global biotechnology company,
manufacturer and distributor of nationally branded therapeutic, natural skin and
health care products, announced the launch of their third Direct TV Media test
today.

avVaa World Health Care Products launched their third test of the Neuroskin
Psoriasis Relief direct TV commercial this morning. The two minute infomercial
styled commercial will run on four television stations -- two national stations
and two regional.

The media test will offer Neuroskin(R) at a different price point, as well as
compare running a high number of commercials on regional networks with a smaller
number on national channels.

"We chose a Thursday launch since TV viewership is higher later in the week,"
commented Lorie Campbell-Farley, President and Chief Operating Officer. "Since
we are testing the effect of frequency, we want to get as many commercials into
as short a period of time as possible."

The media test will run until early next week on the regional channels CLTV and
New England News Channel, and national channels THIS TV and Military Channel.

About avVaa World Health Care Products

avVaa World Health Care Products is a global biotechnology company that
specializes in effective, all natural, therapeutic skin care products that
improve quality of life and well being for consumers. avVaa's patented European
skin care formulas are scientifically registered, FDA-Compliant, and were
developed to relieve and treat the symptoms of common skin ailments, including
eczema, psoriasis and acne. avVaa is poised to manufacture and market its OTC
Neuroskin(R)) line of skin care products through mass, food and drug channels in
the United States and globally. The Company's secondary line of equine and pet
care related products are already being distributed throughout all of Canada.
For more information, visit: www.avvaa.com.

Safe Harbor: Statements contained in this press release that are not based upon
current or historical fact are forward looking in nature. Such forward-looking
statements are subject to risks and uncertainties, which could cause actual
results to differ materially from estimated results. Management cautions that
all statements as to future results of operations are necessarily subject to
risks, uncertainties, and events that may be beyond the control of avVaa World
Health Care Products, Inc. and no assurance can be given that such results will
be achieved.

Potential risks and uncertainties include but are not limited to the ability to
procure, properly price, retain, and successfully complete projects, the
availability of technical personnel, changes in technology, and competition.

Weblog: http://avvaaexec.com/

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CONTACT: avVaa World Health Care Products Inc.
Investor Relations:
Merle Goertz (West Coast)
1-604-688-2349
info@avvaa.com