United Online Declares Quarterly Dividend of $0.10 Per Share

WOODLAND HILLS, Calif.--(Business Wire)--
United Online, Inc. (Nasdaq: UNTD), a leading provider of consumer products and
services over the Internet, today announced that its Board of Directors has
declared a quarterly cash dividend of $0.10 per share.

The dividend is payable on November 30, 2009 to shareholders of record on
November 13, 2009. This marks the 19th consecutive quarter that United Online
will have paid a cash dividend to its shareholders. The payment of future
dividends is discretionary and will be subject to determination by the Board of
Directors each quarter following its review of the company`s financial
performance and other factors.

About United Online®

United Online, Inc. (Nasdaq: UNTD) is a leading provider of consumer products
and services over the Internet, where the company's brands have attracted a
large online audience that includes more than 60 million registered consumer
accounts. The company's floral and related offerings include products and
services for consumers and retail florists, as well as for other retail
locations offering floral products and services, in the U.S., Canada, the United
Kingdom, and the Republic of Ireland. The floral business utilizes the highly
recognized FTD (www.ftd.com) and Interflora (www.interflora.co.uk) brands, both
supported by the Mercury Man logo that is displayed in approximately 45,000
retail floral shops worldwide. The company's Classmates Media services include
online social networking (www.Classmates.com) and online loyalty marketing
(www.MyPoints.com) in North America. Classmates Media also operates online
social networking Web sites in a number of European countries. The company's
Communications services include value-priced Internet access and email provided
by NetZero (www.netzero.com) and Juno (www.Juno.com).

Headquartered in Woodland Hills, CA, United Online operates through a global
network of locations in the U.S., Canada, the United Kingdom, Germany, and
India. More information about United Online is available on the company's Web
site located at: www.unitedonline.com.

Cautionary Information Regarding Forward-Looking Statements

This release contains forward-looking statements within the meaning of the "safe
harbor" provisions of the Private Securities Litigation Reform Act of 1995, as
amended. Any future determination as to payment of dividends will depend upon
the financial condition, results of operations and cash flows of the company and
such other factors as are deemed relevant by the Board of Directors. For
example, a change in the company's business needs including working capital and
funding for acquisitions, or a change in tax laws relating to dividends, could
cause the company`s Board of Directors to decide to cease the payment of or
reduce the dividend in the future. In addition, the terms of the company's
indebtedness include limitations on the company's ability to pay dividends in
the future. Information about potential factors that could affect the company's
business, financial condition, results of operations, and cash flows is included
in the company's annual and quarterly reports filed with the Securities and
Exchange Commission (http://www.sec.gov), including, without limitation,
information under the captions "Management's Discussion and Analysis of
Financial Condition and Results of Operations" and "Risk Factors."

United Online, Inc.
Investors:
Erik Randerson, CFA, 818-287-3350
investor@untd.com
or
Media Inquiries:
Scott Matulis, 818-287-3388
pr@untd.com

Copyright Business Wire 2009