Video: Oral-B Stages Helps Parents Preserve Their Children's Beautiful Smiles and Foster Good Oral Health at Every Stage

Video: Oral-B Stages Helps Parents Preserve Their Children's Beautiful Smiles
and Foster Good Oral Health at Every Stage
Dentist Dr. Jennifer Salzer Says the Best Way to Ensure Children's Good Oral
Health is to Teach Proper Oral Care Habits Early On

NEW YORK, Nov. 2 /PRNewswire/ -- Oral-B® Stages, dentists' #1 recommended
toothbrush brand for children, is providing parents with a unique and easy way
to document key 'Smile-Stages' in their children's oral health development
through multimedia scrapbooks. Smile-Stages are important milestones in
children's lives and oral health development such as their first smile, the
loss of their first tooth or their first visit from the tooth fairy.
Additionally, a Smile-Stage is a specific time of year when children's oral
health is especially important, like Halloween and other candy-focused
holidays. As a leader in the oral care category, Oral-B Stages and
Scrapblog.com have teamed up to encourage parents to capture all of their
children's most memorable Smile-Stage moments by visiting
www.oralb.com/smilestages to upload photos and create personalized, multimedia
scrapbooks that can be viewed and shared online, or printed and delivered to
your home.

To view the Multimedia News Release, go to:
http://multivu.prnewswire.com/mnr/oralb/40426/

(Photo: http://www.newscom.com/cgi-bin/prnh/20091102/NY02747 )

As part of the program, parents can choose a theme for their Smile-Stages
Scrapblog background, depending on the time of year. There is a theme for all
of the candy-eating holidays when oral care is especially important, including
Halloween, the winter holidays and Easter, as well as a general,
any-time-of-year template. Parents can also find oral care tips on
www.oralb.com/smilestages to help them better understand the oral health needs
of children at every stage.

"Tooth decay is the most common chronic childhood disease, so it's important
to teach children effective tooth brushing habits, especially around the
candy-focused holidays, like Halloween and Easter," says dentist and mom, Dr.
Jennifer Salzer. "As a parent and dentist, I believe there is something
special about a child's smile at every stage. Oral-B Stages is helping to
make oral care fun, while also reminding parents that their children's
beautiful smiles can be maintained by encouraging proper oral care habits
early on in life."

Parents who create an Oral-B Stages Smile-Stages Scrapblog will be entered for
a chance to win one of ten free hard copy keepsake books of their personalized
scrapbooks.

Oral-B recognizes the specific oral health needs of children at every age
through the development of the Oral-B Stages line of products, which is
designed to address children's unique needs -- including dentition (formation
of their teeth and jaw), dexterity (ability to handle a toothbrush) and
development (emotional changes and interest) -- as they grow.

ABOUT ORAL-B
Oral-B is the worldwide leader in the over $5 billion brushing market. Part
of the Procter & Gamble Company, the brand includes manual and power
toothbrushes for children and adults, oral irrigators and interdental
products, such as dental floss. Oral-B manual toothbrushes are used by more
dentists than any other brand in the U.S. and many international markets.

ABOUT P&G
Four billion times a day, P&G brands touch the lives of people around the
world. The company has one of the strongest portfolios of trusted, quality,
leadership brands, including Pampers®, Tide®, Ariel®, Always®, Whisper®,
Pantene®, Mach3®, Bounty®, Dawn®, Gain®, Pringles®, Charmin®, Downy®, Lenor®,
Iams®, Crest®, Oral-B®, Actonel®, Duracell®, Olay®, Head & Shoulders®, Wella®,
Gillette®, Braun® and Fusion®. The P&G community includes approximately
135,000 employees working in about 80 countries worldwide. Please visit
http://www.pg.com for the latest news and in-depth information about P&G and
its brands.

ABOUT SCRAPBLOG, INC.
Scrapblog is the leader in online scrapbooking and offers a free, web-based
service for creating and sharing multimedia scrapbooks. Scrapblog's intuitive
interface allows users to easily mix their photos, videos, audio, text and
thousands of creative elements. Users can share their creations on Scrapblog's
online community, through email, or post them on the Web's most popular photo
sites and social networks. Users can also turn their creations into
high-quality keepsakes, including books and greeting cards. Scrapblog is based
in Miami, Florida. To explore and try Scrapblog, please visit
www.scrapblog.com.

SOURCE P&G

Renae Cauger, +1-212-468-4234, renae.cauger@mslworldwide.com