Louis Moinet Timepieces Now Available at Select High-End Jewelers

* Reuters is not responsible for the content in this press release.

Mon Nov 2, 2009 9:30am EST

Grenon`s of Newport, The Balance Wheel in Beaver Creek, Lussori of Carmel and
M.J. Miller & Co. in Barrington, Illinois Now Carrying Louis Moinet Watches
RESEARCH TRIANGLE PARK, N.C.--(Business Wire)--
Louis Moinet North America (www.LMTime.com), which safeguards the 200 year old
legacy of renowned watchmaker Louis Moinet, today announced that several
high-end retailers have been chosen to carry its luxury line of watches. 

Louis Moinet timepieces are admired and well-regarded throughout Europe but have
only been available in the US since April 2008. In keeping with the brand`s
exclusive nature, the watches are only available through an extremely limited
group of leading jewelry stores, which now includes Grenon`s of Newport, Rhode
Island, The Balance Wheel in Beaver Creek, Colorado, M.J. Miller & Co. in
Barrington, Illinois, and Lussori of Carmel, California. This new selection of
retailers joins Levinson Jewelers in Fort Lauderdale, Florida, which has been
carrying the full Louis Moinet line since May 2009. 

Ray Grenon, owner of Grenon`s of Newport, says sales of Louis Moinet watches
have been strong since he began carrying the line this summer. "Customers love
to see inventory they can`t find elsewhere, and it helps our store stand out,"
he said. Grenon also touts the brand`s easily recognized quality as a strong
selling point. "There are many high-end brands out there, yet in an attempt to
be understated some are downright boring. In these cases, customers have to
trust the sales person because the quality is on the inside. However, with Louis
Moinet the customer does not need to be a watch expert to appreciate the
elaborate dials, intricate casework and beautiful movements," he stated. 

The Balance Wheel in Beaver Creek has also received positive feedback from
clients. "When customers see a Louis Moinet watch for the first time, they know
it is unlike anything else they have seen before," said owner Kevin Cannel.
``It`s easy to impress a client when they learn that each watch model is limited
to only 60 pieces worldwide." 

Ray Grenon agrees, stating, "This is not a watch for the `me too` customer.
There are plenty of brands for that. This is for the discriminate watch buyer
who wants something nobody else has." 

Michael Brader-Araje, President of Louis Moinet North America, is pleased with
this elite group of retailers and excited about expected watch sales in the
fourth quarter. "These retailers all share a reputation for carrying exceptional
timepieces that clients simply cannot find elsewhere," said Brader-Araje. The
beauty, quality, and rarity found in Louis Moinet watches are exactly what
discerning clients have come to expect when visiting these fine retailers." 

About Louis Moinet Timepieces

Louis Moinet was a renowned expert in the creation of fine timepieces, many of
which were acquired by the wealthiest and most influential people throughout the
Western world, including Thomas Jefferson, Napoleon, James Monroe and King
George IV. In 1848, Moinet wrote his famous Traité d´Horlogerie (Treatise on
Watchmaking), which is still regarded as one of the world`s most comprehensive
and skillfully written books on the subject. Today, a limited supply of Louis
Moinet timepieces is available for esteemed watch collectors and connoisseurs.
For more information on Louis Moinet`s exclusive collection of luxury
timepieces, please visit www.LMTime.com.

Crossroads PR
Jill Dykes, 919-749-8488
jdykes@crossroadspr.com



Copyright Business Wire 2009

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