Highlights Hidden Pictures Launches on the iPhone(TM)

Highlights magazine's classic activity now fits in your pocket

COLUMBUS, Ohio, Nov. 2 /PRNewswire/ -- Today, Highlights for Children
announced their first app for the Apple iPhone(TM) and iPod touch®, an
original Highlights Hidden Pictures(TM) game. The Hidden Pictures Game on the
iPhone, which appears today on the App Store, includes eight puzzles. Two free
additional puzzles are available when you register. The game is priced at
$1.99.

"For generations, millions of kids have enjoyed combing through our
illustrations, in search of that cup or toothbrush," says Highlights CEO Kent
Johnson. "We're excited to provide a new dimension to the game play, and
expand the reach of a classic game that epitomizes 'Fun with a Purpose'."

The seek-and-find game challenges visual skills as gamers locate hidden
objects within Highlights' classic illustrations. The game features
kid-friendly illustrations with over a hundred hidden objects to find. When
objects are found, they turn from black and white to color and a sound chimes
to announce your discovery. The game was developed by MoBaD Games along with
Highlights.

A Hidden Pictures feature appeared in the first issue of Highlights magazine
in 1946, and quickly became a favorite among its readers. "The game was
designed to grow visual discrimination skills, increase attention span and
build children's confidence," says Highlights magazine Editor-in-Chief
Christine French Clark, "but we've found over time that adults find them quite
addictive."

The release represents the magazine's continued efforts to provide its popular
features and properties in new mediums. "The mediums on which kids interact
with games and reading material continue to expand," says Johnson, "but the
need for quality, trusted, safe and smart content remains the same. We're
dedicated to continuing to provide the best material for kids, on today's
technologies and tomorrow's."

For more information on the app, visit www.Highlights.com/iPhone.

About Highlights for Children
Devoted to "Fun with a Purpose," Highlights for Children, Inc. has helped
children become their best selves for generations. Its flagship publication,
Highlights magazine, the most recognizable and widely-read children's magazine
in the nation, printed its one-billionth copy in June 2006. Other Highlights
offerings include the new magazine celebrating early childhood, Highlights
High Five and Highlights for Children Book Clubs. Online, children can visit
HighlightsKids.com for interactive content related to each issue of the
magazine, and parents can visit HighlightsParents.com for informative articles
and suggestions for additional family activities. Corporate offices are in
Columbus, Ohio, and editorial offices are in Honesdale, Pennsylvania. Fun with
a Purpose is a trademark of Highlights for Children, Inc.

SOURCE Highlights for Children

Hillary Bates, Highlights for Children, +1-614-487-2640