The Secret Is Out: Get a Smooth Shape for a Slim Price

Look like a million bucks this holiday season for less than $10 with the
L'eggs Profiles Collection

WINSTON-SALEM, N.C., Nov. 2 /PRNewswire/ -- Move over Spanx hosiery. L'eggs
hosiery, the leading mass brand, has introduced the L'eggs Profiles
collection, an affordable solution for creating smooth silhouettes. A
streamlined collection of smoothers, toners and tights delivers improved
appearance for every body type. The practical collection allows style-savvy
shoppers to boost their confidence for less than ten bucks.

(Photo: http://www.newscom.com/cgi-bin/prnh/20091102/NY98100 )

"The L'eggs Profiles collection delivers quality and value so women can walk
out the door everyday feeling stylish and self-assured," said Angela Hawkins,
director/general manager Hanesbrands Hosiery. "Women don't need to spend a
fortune to look their very best."

The L'eggs Profiles collection features three product categories: Smoothers,
Toners and Tights, with two levels of control, moderate and firm.
-- Smoothers include: Mid-Thigh Smoother, Capri Smoother, Waist Smoother
Mid-Thigh, and Waist Smoother Capri; available in black and nude, all
firm control
-- Toners include: Mid-Thigh Toner Silky Sheer hosiery, with and without
Anti-Cellulite (moderate), and Waist Smoother Toner Sheer Energizing
hosiery (firm); available in sun beige, black and nude

-- Tights include: Tummy Toning Opaque Tight with Anti-Cellulite (firm),
and Cool Comfort Energizing Leg Tight (moderate); available in black
and
brown

All products in the L'eggs Profiles collection are available in three sizes
(medium, large and extra large) for under $10.00; suggested retail price,
$7.99.

The L'eggs Profiles collection is a wardrobe staple for every woman this
holiday season. A smooth silhouette is the foundation for a slim look, whether
in that little black dress or merry mini.

L'eggs Profiles products are the under $10 secret weapon that fashion-forward
females on a budget can easily afford.

L'eggs Profiles products are available at select discount, drug and food
retailers nationwide. To find a retailer, visit www.leggs.com.

About L'eggs®

As the leading hosiery brand, L'eggs offers high quality, great fitting
legwear that help women look and feel their best. In 1970 L'eggs
revolutionized the industry by being the first hosiery brand to gain national
distribution in food, drug, and mass retail stores. Today, L'eggs is the
leading food/drug/mass brand. In what has become L'eggs flagship brand, Sheer
Energy debuted in 1973 and quickly became a favorite among hosiery consumers.
Another L'eggs brand, Silken Mist, has continuously expanded its selection by
offering a variety of exceptionally sheer hosiery for the bare legged look,
and specially feminine garments that help women look and feel their best in
special occasion wear.

In early 2008 L'eggs Profiles was launched, featuring exceptional construction
in a line of no-hose and sheer pantyhose shaping garments. In late 2008 L'eggs
Profiles introduced a selection of opaque styles. L'eggs also offers a variety
of other brands, including Active Support, Brown Sugar, L'eggs Everyday,
L'eggs Casual, and Sheer Vitality. All of these outstanding selections
contribute to making L'eggs the #2 most recognized apparel brand, according to
Women's Wear Daily. More information about L'eggs hosiery may be found on the
internet at http://www.leggs.com.

Hanesbrands Inc.

Hanesbrands Inc. is a leading marketer of innerwear, outerwear and hosiery
apparel under strong consumer brands, including Hanes®, Champion®, Playtex®,
Bali, Just My Size®, barely there® and Wonderbra®. The company designs,
manufactures, sources and sells T-shirts, bras, panties, men's underwear,
children's underwear, socks, hosiery, casualwear and activewear. Hanesbrands
Inc. has approximately 45,000 employees in more than 25 countries. More
information about Hanesbrands Inc. may be found on the internet at
http://www.hanesbrands.com.

©2009 Hanesbrands Inc. All rights reserved.

SOURCE L'eggs

Bernie Wallace, +1-336-519-6250, Bernadette.Wallace@Hanesbrands.com