Frost & Sullivan: Dynamic Publishing Market to Grow at More Than 20% as Organizations Invest in the Digital Media Value Chain

Frost & Sullivan: Dynamic Publishing Market to Grow at More Than 20% as
Organizations Invest in the Digital Media Value Chain
Highly Fragmented Market to Experience Heavy Consolidation

MOUNTAIN VIEW, Calif., Nov. 2 /PRNewswire/ -- The total world dynamic
publishing market's revenue was $330.7 million in 2006. The market exhibited a
compound annual growth rate (CAGR) of 20.4 percent, with a 15.6 percent
revenue growth increase from 2005. Substantial growth will occur in both EMEA
and Asia Pacific with CAGRs of 25.3 and 24.5 percent, respectively. The United
States and Latin America will also grow at a healthy compound annual growth
rate of 15.4 percent.

(Logo: http://www.newscom.com/cgi-bin/prnh/20081117/FSLOGO)

The dynamic publishing market, which includes page layout and publishing
platforms, creative publishing solutions and tools, and technical publishing
solutions and tools, exhibits strong revenues and is poised for substantial
growth. In 2006, revenue totals for the page layout and publishing platforms
segment totaled $230 million, with a CAGR of 19.1 percent. The creative
publishing solutions and tools segment will grow at a CAGR of 21.6 percent,
measuring $24.5 million in 2006. The technical publishing solutions and tools
segment totaled $76.2 million in 2006, and will grow at a 20.6 percent CAGR
during the forecast period.

Frost & Sullivan defines dynamic publishing as a value chain of software
products that enable the creation, repurposing and publication, and delivery
of content across a variety of medium. Dynamic publishing can be provided as
an on-premise client-sever model or hosted as software as a service (SaaS).
Dynamic publishing plays an integral role in the shift towards organizational
enterprise content management (ECM), integrating with software including
marketing process optimization solutions (MPOS) and digital asset management
(DAM). Dynamic publishing product suites enable the entire process of content
acquisition and creation to final channel delivery. Input into dynamic
publishing solutions includes PDF, XML, SGML, and HTML. Heavy reliance on DAM
allows for access to neutral organizational content, which can be utilized for
the creation of PDF, websites, product brochures, manuals, and technical
publications.

"The market will continue to grow as decision-makers gain knowledge about
dynamic publishing," explains Mukul Krishna, Global Director of the Digital
Media practice at Frost & Sullivan. "Organizations will invest in solutions
realizing synergies formed with related technologies in the digital media
value chain, as well as seek reduced organizational expenditures and
time-to-print reductions."

The nascent dynamic publishing market is quickly emerging, gaining interest
horizontally across all markets and also gaining traction vertically across
several industries, including automotive, energy, manufacturing, and
healthcare. "The currently fragmented market will experience substantial
consolidation as consumers gain knowledge about dynamic publishing solutions,"
adds Krishna.

Frost & Sullivan will be hosting a webinar on this topic, "The FDA Mandates
XML: Maximize Your Investments through Dynamic Publishing," on Thursday,
November 5, 2009 at 11:00 am ET. Besides Krishna of Frost & Sullivan,
executives from Par Pharmaceutical, Pfizer, and Quark will serve as panelists
on the webinar. To register for this complimentary event, please contact Jake
Wengroff, 210.247.3806, jake.wengroff@frost.com.

About Frost & Sullivan
Frost & Sullivan, the Growth Partnership Company, enables clients to
accelerate growth and achieve best in class positions in growth, innovation
and leadership. The company's Growth Partnership Service provides the CEO and
the CEO's Growth Team with disciplined research and best practice models to
drive the generation, evaluation, and implementation of powerful growth
strategies. Frost & Sullivan leverages over 45 years of experience in
partnering with Global 1000 companies, emerging businesses and the investment
community from more than 35 offices on six continents. To join our Growth
Partnership, please visit http://www.frost.com.

Contact:
Jake Wengroff
210.247.3806
jake.wengroff@frost.com

SOURCE Frost & Sullivan

Jake Wengroff of Frost & Sullivan, +1-210-247-3806, jake.wengroff@frost.com