RingSide Creative Builds Digital Intermediate (DI) Suite at Detroit, Michigan Facility

OAK PARK, Mich.--(Business Wire)--
RingSide Creative has unveiled a newly-built digital intermediate (DI) color
grading suite, providing the production and film community with a powerful
resource whose video and audio features far exceed anything else in Michigan.
The investment in the suite is a clear statement of the company`s support for
the film and advertising industries, bringing a Hollywood-style post production
experience to Detroit.

RingSide Creative`s new DI suite boasts the latest digital imaging and audio
technology. Key components include a Digital Vision Film Master 2K color grading
system, a Spirit 2K film scanner, a DVS SAN, an HD Projector, a 52-inch plasma
monitor, a professional-grade TV Logic grading monitor and a Genelec 5.1 full
surround sound system. The room is capable of grading either film-original or
digitally-acquired media for delivery in any medium, including theatrical, HD
and standard definition video, as well as Internet and mobile formats.

The addition of the DI suite is in keeping with RingSide Creative`s commitment
to working at the forefront of digital imaging and its support for digital
workflows. "We have always been fueled by innovation and are committed to
delivering the best resources, expertise and creative talent to develop and
produce assets for any media, whether it`s for web, print, broadcast, theatrical
release," says RingSide Creative owner and CEO Doug Cheek. "We can now
accommodate any creative post production workflow."

RingSide Creative is targeting its DI suite primarily at its core advertising
and broadcast clients, in particular the growing number of projects that require
delivery in multiple formats.

RingSide Creative remains bullish on the future of film and advertising
production in Michigan and nationwide, as well as its own ability to keep pace
with the advance of digital imaging technology. "We are always asking the
question what's possible?" says Cheek. "As an Integrated Media Studio we connect
creative ideas with a broad set of capabilities in an effort to deliver a
stronger, more integrated campaign that is relevant audiences and gets results
across all media channels."

RingSide Creative
Kim Fairman, 248-548-2500
sales@ringsidecreative.com

Copyright Business Wire 2009