ClickFox Signs Multi-Million Dollar Analytics Contract With Global Financial Services Company

Addition of new customer significantly expands and anchors ClickFox`s dominance
in Customer Experience Interaction Analytics in the financial market
ATLANTA--(Business Wire)--
ClickFox, the pioneering leader of customer experience analytics (CEA) software
and solutions today announced a contract with a leading US-based global
financial services organization valued at approximately $7 million to provide
comprehensive cross-channel analytics across all customer interactions.

The organization provides a wide array of financial services including mortgage
operations, insurance, finance and online banking and will leverage ClickFox CEA
across all business units to ensure operational excellence as well as
industry-leading customer satisfaction.

"Since we launched our product and solutions in 2004, we have seen our customers
in the financial sector grow in numbers and in depth of application of Customer
Experience Analytics," said Marco Pacelli chief executive officer (CEO) of
ClickFox. "Our analytics platform continues to deliver double-digit annual ROI
across our customer base. These customers realize they must go beyond
traditional surveys and siloed reporting data to get a 360 degree view of every
customer interaction and its impact on operating costs and satisfaction and
loyalty. By diving deeper into customer behavior and leveraging existing
intelligence (such as customer segmentation data), these firms are realizing
immediate and continuous savings and returns, while increasing their competitive
advantage."

ClickFox`s customer base also includes leading organizations in utilities,
healthcare, telecommunications, insurance, technology and retail. With more than
500 million customer interactions being processed each month, and projected to
grow to 1 billion interactions monthly by 2010, ClickFox is the market leader in
processing, analyzing and improving customer interactions across industries and
all interaction touch points.

ABOUT CLICKFOX

ClickFox is the defining leader of customer experience analytics (CEA) software
and solutions. Transcending a limited single channel view, ClickFox CEA patented
behavioral analysis engine provides a visually intuitive mapping of all customer
interactions-from IVR, retail, web, and email to agent CRM desktops, handheld
devices, and interactive kiosks-delivering unparalleled visibility to uncover
hidden connections and reveal bottom-line customer insights. Deployed by some of
the nation`s largest telcos, financial institutions, among other Fortune 500
enterprises, ClickFox has a proven track record of helping world-class service
providers dramatically boost operational efficiency and profitability.

For more information on ClickFox:

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ClickFox
Kimya Coker, +1 (404) 351-8020
Director of Marketing
Kimya.Coker@clickfox.com

Copyright Business Wire 2009