TVG Sponsors $2 Million Breeders' Cup Mile, Provides Extensive Online Wagering Options and Television Coverage of 2009 Breeders' Cup

TVG Sponsors $2 Million Breeders' Cup Mile, Provides Extensive Online Wagering
Options and Television Coverage of 2009 Breeders' Cup

LOS ANGELES, Nov. 3 /PRNewswire/ -- TVG, the largest, legal online wagering
site and the premier horseracing television network in the U.S., is the proud
title sponsor of the $2 million TVG Breeders' Cup Mile and exclusive online
wagering partner for the 26th Breeders' Cup World Championships taking place
Friday, November 6 and Saturday, November 7 at Santa Anita Park in Arcadia,
California.

A Breeders' Cup sponsor since 2005, TVG will offer online wagering options on
all 14 races of the $25.5 million Breeders' Cup on its TVG.com Web site,
providing racing fans the convenience of betting on horseracing's World
Championships from their PC or mobile device. The TVG Network will also
produce the Breeders' Cup Simulcast Show, a live broadcast of the two-day
Championships, distributed to more than 2,000 off-track and simulcast wagering
outlets worldwide.

"We're excited to be the title sponsor of the Breeders' Cup Mile and the
exclusive wagering partner of The Breeders' Cup, one of the most prestigious
events in horseracing and the richest meet in the sport," said Gerard
Cunningham, president of Betfair US, TVG's holding company. "A sporting event
of this magnitude demands the online wagering options and extensive television
coverage that only TVG can provide."

TVG will air the most comprehensive coverage of the Breeders' Cup on
television, featuring a week of special programming live from Santa Anita
Park. Coverage begins on Tuesday, November 3 with two special Breeders' Cup
editions of The Works, featuring exclusive interviews and trackside coverage
of the contender's morning workouts, airing daily through Wednesday, November
4 at 8:30 p.m. EST / 5:30 p.m. PST. TVG will air two special Breeders' Cup
Handicappers Preview shows, which will provide viewers with the latest news,
in-depth expert race analysis and handicapping information they need to know
before betting this year's Breeders' Cup.

To commemorate the 2009 Breeders' Cup World Championships, TVG is offering
customers the opportunity to experience the thrill of Thoroughbred ownership
without the expense. Any customer who bets the Breeders' Cup at TVG.com will
be entered into a sweepstakes to win one of five shares of the future earnings
of a race horse. The lucky winners will earn a percentage of all future
lifetime winnings of a Thoroughbred, to be bought at auction by West Point
Thoroughbreds.

TVG's special live week-long Breeders' Cup programming
The Works Breeders' Cup 2009 - November 2 - 4, 8:30 p.m. EST
Breeders' Cup Handicappers Preview: Championship Friday - November 5, 8:30
p.m. EST
Pick 6 Central: Breeders' Cup Edition - November 6, 12:00 p.m. EST
Breeders' Cup Wrap-Up: Championship Friday - November 6, 7:30 p.m. EST
Breeders' Cup Handicappers Preview: Championship Saturday - November 6, 8:30
p.m. EST
Blinker's Off: Breeders' Cup Edition - November 7, 11:30 a.m. EST
Pick 6 Central: Breeders' Cup Edition - November 7, 12:00 p.m. EST
Breeders' Cup Wrap-Up: Championship Saturday - November 7, 7:30 p.m. EST
The Finish Line: Breeders' Cup Edition - November 8, 12:00 a.m. EST

About TVG
TVG, the official TV and online wagering partner of the National Thoroughbred
Racing Association (NTRA) and a subsidiary of Betfair Group Ltd, the premier
e-gaming betting community, is among the most widely distributed horseracing
networks in the world. TVG.com is the largest legal online gaming company in
the US, accepting over $500 million in wagers in 2008. The TVG Network is the
leading horseracing television channel in the U.S., distributed to more than
33 million American households. The company has demonstrated its commitment to
the racing industry, its owners, tracks and fans through the sponsorship of
several preeminent races including the TVG Breeders Cup Mile, TVG/Betfair
Hollywood Gold Cup and Claiming Crown. TVG viewers in certain areas can wager
interactively on races via telephone, the Internet, TVG Mobile or Interactive
Television by establishing a wagering account online at www.tvg.com or by
telephone at 1-888-PLAY-TVG.

SOURCE TVG

Kyle Fratini, +1-917-902-8747, kyle.fratini@redconsultancy.com, for TVG