Strategy Analytics: Smartphone Owners Lead Rise in Mobile Internet Usage

Mobile Internet Usage Doubled Since 2007
BOSTON--(Business Wire)--
Strategy Analytics has found that almost one-in-five users in the US and Western
Europe now accesses the internet from their cellphone at least once a week.In,
"Smartphone Owners Lead Rise in Mobile Internet Usage," Strategy Analytics
predicts that in 2013, Smartphones will account for 60% of all mobile internet
users in the US. This report examines the behavior of existing mobile internet
users in the US and Western Europe, including:

* how often they use mobile internet;
* the duration of mobile internet sessions; and
* which sites they visit.

"Mobile internet usage is being driven by Smartphone owners-in particular, Apple
iPhone owners. Three-quarters of iPhone owners use the internet on their phone
every day," comments Paul Brown, Senior User Experience Analyst at Strategy
Analytics.

Analyst Christopher Dodge adds, "Mobile internet browsing time is also on the
rise. Compared to 2008, respondents spend a greater proportion of their time
visiting non-operator portals, social network sites and tools and utilities on
their mobile phone."

About Strategy Analytics

Strategy Analytics, Inc. provides timely and actionable market intelligence
focused on opportunities and disruptive forces in the areas of Automotive
Electronics and Entertainment, Broadband Connected Home, Mobile & Wireless
Intelligent Systems and Virtual Worlds. Headquartered in Boston, MA, with
offices in the UK, France, Germany, Japan, S. Korea and China, Strategy
Analytics works with clients through annual multi-client services, management
team workshops and custom consulting engagements. For more information, please
visit http://www.strategyanalytics.com/

Strategy Analytics
European Contact:
Paul Brown, +44(0) 1908 423 612
pbrown@strategyanalytics.com
or
US Contact:
Christopher Dodge, +1 619-947-3983
cdodge@strategyanalytics.com

Copyright Business Wire 2009