Dozens of Product Launches and Announcements Planned for Web 2.0 Expo New York

Next-generation Web conference features exclusive exhibitor announcements

SAN FRANCISCO, Nov. 9 /PRNewswire/ -- O'Reilly Media, Inc. and TechWeb today
preview several breaking announcements that will be made at the upcoming Web
2.0 Expo New York. Web 2.0 Expos are the leading global gatherings of
developers, designers, marketers, and business professionals building the next
generation Web. Web 2.0 Expo New York returns on November 16-19, 2009 to the
Javits Convention Center. More information, including registration, is
available at ny.web2expo.com.

"The announcements being made next week are proof that the world of the Web
continues innovating, thriving and growing," said Jennifer Pahlka, Web 2.0
Expo General Manager and Co-Chair. "The companies that will be making
headlines at Web 2.0 Expo New York couldn't have chosen a better place to do
so."

The line-up of Web 2.0 Expo New York exhibitors making announcements or
demonstrating new products for the first time will grow as the event nears and
currently includes:

AlertSite, a Web performance management company, will debut live demos of the
latest version of its inside-the-browser Web monitoring tool, DejaClick 2.0
with TrueScreen(TM) technology. TrueScreen technology supports Flash, to
monitor and analyze the performance of rich, interactive Web pages in real
time, with unprecedented detail. (Booth 1031)

Awareness, Inc., the leading provider of on-demand social media marketing
software, will, for the first time at Web 2.0 Expo NY, show its social media
dashboards which arm community and marketing executives with the data to make
real-time decisions and understand overall community health while delivering
measurable ROI. (Booth 1228)

Blogtronix is pleased to announce the launch of the world's first truly
micro-social platform, as well as the release of Blogtronix version 3.5 at the
Web 2.0 Expo in New York. Additionally, Blogtronix will unveil its new
pricing, making it the industry's most affordable complete social business
solution. (Booth 1217)

CrowdCampaign, a hosted application launching at Web 2.0 Expo, allows anyone
who wants to build up his or her brand to launch a crowdsourced competition
powered by Twitter and a custom, white-labeled website. People submit
ideas/entries, get votes and comments, and then you pick a winner. (Long Tail
Pavilion 1103, Pod #2))

CyberNet Consulting, a leading provider of innovative Web 2.0 and Mobile
solutions for business, will unveil Smart App Mobile Platform (SAMP) a
powerful cross-platform mobile solution to create apps for SmartPhones
(iPhone, Android, Blackberry, Nokia and more..) accelerating your time to
market. (Long Tail Pavilion 1103, Pod #8)

Geanium and ewhent debut at booth 1229. Geanium is a technology that can
visualize and present any time sequenced data (history, arts, news,
encyclopedia, club and travel offerings...) in a completely new way, showing
the data (events) on the map as they happen in time. (Booth 1229)

For the first time, the voice of the millennial generation is being heard
through the lens of cancer advocacy and social media when the I'm Too Young
For This! Cancer Foundation exhibits at Web 2.0 Expo New York. Watch for their
global "stupid cancer wristband" launch in November. (Non-Profit Pavilion,
Tabletop #1)

KonoLive is an Instant Collaboration platform that engages friends and
colleagues to get things done - together! At Web 2.0 Expo we launch TicTacDo,
a social productivity service, combining ready-to-use checklists with
collaboration features. TicTacDos enable you to take action, engage peers, set
due dates, outsource to-do's and share comments. (Booth 1138)

Meetup, the platform for local groups, will give booth space over to local
organizers for the first time at Web Expo New York to promote their
tech-related Meetup Groups. Chat with local leaders and community experts from
Meetup to learn how to start your own local group. (Booth 1139)

mypage.it, extraordinary web for kids, is presenting the safe social network
for kids with Parental Control providing Internet tools for kids and families
and unconventional advertising solutions for companies. The creativity and
excellence of made-in-Italy web 2.0 opens to the U.S. market. (Long Tail
Pavilion 1103, Pod #4)

Mzinga will be showcasing their latest release OmniSocial, a new software
solution that enables organizations to connect, communicate, collaborate, and
attain greater business value from social interactions with employees,
customers, and partners. OmniSocial provides a single environment with
flexible deployment options and powerful analytics. (Booth 1130)

Qtask, the unified, secure Web-based platform for collaboration and project
management, will be demonstrating a number of new features including Outlook
sync, WebDAV support, a rich-text wiki editor, reports and more. All to make
mobility and adoption across an entire organization and integration with
existing tools much easier. (Booth 925)

Universal Mind, leading developer of custom Web 2.0 applications, will
announce a new office location that supports the company's User Experience
Design practice. Universal Mind fuses user experience design, advanced
technology and industry insight to enable deeper engagement with customers,
partners, and internal teams -- crucial to business success.(Booth 1029)

Verio has launched a new program for helping partners grow their business by
providing "Pre-qualified New Customer Opportunities" for partners to close,
service and support all while receiving a monthly recurring revenue stream. To
learn more about the viaVerio Partner program, visit us at booth # 1038.

Website Magazine, the Magazine for Web Success, will showcase the latest Top50
rankings: Top50 Websites for Web Professionals and Top50 Virtual Product
Shelves. Always intriguing, often controversial, the Top50 series appears
monthly in Website Magazine, now with +141,000 BPA-audited subscribers,
presenting expert information on Internet success in print and online. (Booth
1129)

Web 2.0 Expo New York will feature a first-time East Coast Launch Pad program,
a new Government 2.0 track, and a brand new Bootcamp program in addition to
influential keynotes and speakers, detailed workshops, a multi-track
conference, an "unconference" program called Web2Open, a tradeshow and many
rich networking opportunities and events. Conference tracks include: Landscape
& Strategy, Design & User Experience, Social Media, Development, Fundamentals,
Web 2.0 at Work, Government 2.0, Mobile, Performance and Analytics. The event
targets developers, designers, entrepreneurs, marketers, and business
professionals embracing Web 2.0 technologies.

To learn more about the 2009 Web 2.0 Expo New York or to register, visit:
http://www.web2expo.com/ny

View selected presentations from Web 2.0 Expo New York 2008 at:
http://www.web2expo.com/webexny2008/public/schedule/proceedings

To see articles, blogs, and other coverage of last year's event, visit:
http://www.web2expo.com/webexny2008/public/content/news-coverage

For a look at photos from New York 2008, see:
http://www.flickr.com/photos/x180/sets/72157607322639138/

To read the O'Reilly Radar, visit: http://radar.oreilly.com/
If you have ideas about areas you'd like to see included at the conference,
send a note to: webexpo-idea@oreilly.com

If you'd like to stay up to date on information relating to Web 2.0, sign up
for the conference newsletter (login required):
http://www.oreillynet.com/cs/nl/home#conferences

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About TechWeb
TechWeb, the global leader in business technology media, is an innovative
business focused on serving the needs of technology decision-makers and
marketers worldwide. TechWeb produces the most respected and consumed media
brands in the business technology market. Today, more than 13.3* million
business technology professionals actively engage in our communities created
around our global face-to-face events Interop, Web 2.0, Black Hat and
VoiceCon; online resources such as the TechWeb Network, Light Reading,
Intelligent Enterprise, InformationWeek.com, bMighty.com, market leading,
award-winning magazines such as InformationWeek, TechNet Magazine, MSDN
Magazine, Wall Street & Technology and The Financial Technology Network.
TechWeb also provides end-to-end services ranging from next-generation
performance marketing, integrated media, research and analyst services.
TechWeb is a division of United Business Media, a global provider of news
distribution and specialist information services with a market capitalization
of more than $2.5 billion.

*13.3 million business decision-makers: based on # of monthly connections

SOURCE TechWeb

Natalia Wodecki, PR Manager of TechWeb, +1-415-947-6762, nwodecki@techweb.com;
or Maureen Jennings, Media and Public Relations of O'Reilly Media, Inc.,
maureen@oreilly.com, for TechWeb