Ronn Motor Company Modifies H2GO(TM) Sales & Marketing Strategy With Emphasis on Sales to Big-Rig Fleet Trucks;

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Mon Nov 9, 2009 9:00am EST

  AUSTIN, TX, Nov 09 (MARKET WIRE) -- 
Ronn Motor Company, Inc. (PINKSHEETS: RNNM) announced today that it has
modified its sales and marketing strategy for H2GO(TM) systems to
initially target, concentrate and focus on big-rig fleet owners/operators.

    There are approximately 360,000 trucking companies operating millions of
trucks on U.S. roads today. These large trucks are the backbone of the
shipping and commercial industries and average only 5-7 miles per gallon
nationally. Their annual fuel consumption accounts for 12.8% of the total
automotive fuel purchased in one year. Every tenth of a mile increase in
fuel efficiency will increase the truck owner's bottom line. With more
that 100,000 miles of over-the-road field trials completed on big-rig
trucks, H2GO(TM) has consistently delivered a 20% to 30% reduction in CO2
gases and an equally impressive mileage improvement.

    Ronn Motors CEO Ronn Maxwell commented, "It was an obvious strategic move
for us to focus our H2GO(TM) marketing and sales effort on the fleet truck
market. As fuel cost is one of the largest operating expenses on these
big-rigs and with the considerable number of miles put on these trucks
every day, the savings to owner/operators is significant and the payback
is realized in a matter of weeks. As well, H2GO(TM) provides a
sustainable, eco-friendly, aftermarket technology that will allow these
fleet owners to meet and exceed impending government emission regulations
without costly upgrades to their existing trucks."

    Ronn Motors has contracted with Frigette Energy Systems of Fort Worth,
Texas to manufacture, market and distribute the H2GO(TM) product through
Frigette's extensive dealer and distribution network that includes over
300,000 customers. Under the agreement with Frigette, Ronn Motors receives
a royalty for each unit sold and shipped.

    Phillip Kreymer, Director of Marketing for Frigette, stated, "We are very
comfortable with the original projections of one million H2GO(TM) systems
over three years, commencing in 2010. With a strong focus now on sales to
the large fleet trucks, we believe that approximately 80% of the systems
will go to satisfy demand in this market, with the remaining 20% projected
to serve the automobile market. The anticipated H2GO(TM) retail price
point for big-rig trucks will be in the range of $4,500 to $5,000. This
would generate sales revenue in the range of $3.8 billion to $4.2 billion
for the H2GO(TM) system over this three year period."

    Headquartered in Horseshoe Bay, Texas, Ronn Motor Company, Inc. is a
design and manufacturing company focused on the leading edge engineering
of environmentally friendly, finely built premium automobiles and "green,"
eco-responsible technology. These technology systems include Hydrogen
Fuel, Fuel Cells, and Plug-in Electrics and will be incorporated into our
automobiles to be made available for aftermarket applications. Our
products, coupled with RMC's core values of a strong sense of ethics,
environmental sensitivity and premium quality, position the company as one
of the new leaders in an automotive industry transitioning toward fuel
efficiency. For more information, please visit www.ronnmotors.com

    This release contains forward-looking statements that reflect Ronn Motors
plans and expectations. In this press release and related comments by
Company management, words like "expect," "anticipate," "estimate,"
"forecast," "objective," "plan," "goal" and similar expressions are used
to identify forward-looking statements, representing management's current
judgment and expectations about possible future events. Management
believes these forward-looking statements and the judgments upon which
they are based to be reasonable, but they are not guarantees of future
performance and involve numerous known and unknown risks, uncertainties
and other factors that may cause the Company's actual results,
performance, achievements or financial position to be materially
different from any future results, performance, achievements or financial
position expressed or implied by these forward-looking statements.

    

Ronn Motors Investor Relations Contact:
The Eversull Group, Inc.
Jack Eversull
972-378-7917 or 972-571-1624
972-378-7981 (fax)
Email Contact

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