CORRECTING and REPLACING Vovici and Attensity Deliver the Most Powerful Customer Listening Solution on the Market Today

Combined Solution Enables Organizations to Listen to Both Structured and
Unstructured Customer Conversations Uncovering Actionable Feedback, Issues and
Sentiment
DULLES, Va.--(Business Wire)--
Please replace the release with the following corrected version due to multiple
revisions.

The corrected release reads:

VOVICI AND ATTENSITY DELIVER THE MOST POWERFUL CUSTOMER LISTENING SOLUTION ON
THE MARKET TODAY

Combined Solution Enables Organizations to Listen to Both Structured and
Unstructured Customer Conversations Uncovering Actionable Feedback, Issues and
Sentiment

Vovici, the leading provider of Enterprise Feedback Management (EFM) solutions
and Attensity Group, the leader in business user applications that generate
value from unstructured data, today announced a partnership to deliver a
SaaS-based loyalty solution that incorporates formal and informal customer
feedback for analysis and action.

With the combined offering from Vovici and Attensity, chief customer officers
will have a single, powerful solution that enables them to:

1
capture both structured and unstructured customer comments in surveys
and other customer feedback forums
2
control feedback campaigns, administration, security, and branding
enterprise-wide
3
analyze combined structured and unstructured data sets for optimum
insights
4
take action triggered by insights, sentiment, and issues garnered from
customer conversations

"Chief customer officers require a single solution that gives them the power not
only to hear everything their customers are saying inside and outside corporate
survey instruments, but also to understand drivers of customer loyalty at a
deeper level," said Greg Stock, chairman and CEO for Vovici. "In any given
industry, the corporation that understands their customers and connects to them
emotionally will win. This strategic technology integration arms our customers
with a real competitive edge."

Vovici survey software securely captures actionable feedback data from every
source to increase loyalty and grow revenue. Vovici survey tools enable
organizations to centralize feedback data collection, build and manage
proprietary panels, leverage corporate social networking initiatives, and
utilize robust survey analytics and reporting. "An effective loyalty program
requires a systematic approach to listening, interpreting, reacting, and
monitoring; this begins with the structured feedback in survey instruments but
is significantly enhanced when unstructured comment and conversation data is
included," said Roderick Morris, vice president of marketing for Vovici.

Attensity delivers the power of sophisticated data and semantic analytics in the
form of easy-to-use business applications, allowing business leaders, customer
support personnel, and customers to get relevant and actionable answers fast.
Attensity applications use analytic engines to access both structured and
unstructured data from various sources, find relevant and accurate information
in response to queries, and present the resulting insights in a way that
supports accurate and timely decision-making.

"Together, Attensity and Vovici offer organizations the unique ability to get to
the core of customer experience and respond to customer feedback and requests in
a timely and impactful manner," said Ian Bonner, chairman and CEO for Attensity.

To learn more about how companies can combine social media and online surveys to
create unique customer insights, attend the joint Vovici/Attensity webinar
tomorrow, November 10, titled "Social Media and Surveys: Mining Sentiment and
Attitudes to Understand the New Breed of Customer" by registering here:
http://www.vovici.com/webinars/20091110.aspx

Stock summarized, "Chief Customer Officers need look no further for the most
powerful customer listening solution on the market."

Additional Resources
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Visit Vovici`s News Room

About Vovici

Vovici is the pioneer of Enterprise Feedback Management (EFM), providing
comprehensive survey systems, panel management software and online community
solutions. Our survey tools enable organizations to centralize feedback data
collection, build and manage proprietary panels, leverage corporate social
networking, and utilize robust survey analytics and reporting. Our solutions
increase customer loyalty, facilitate collaboration and innovation, influence
critical business decisions and provide voice to online communities.
Organizations worldwide, including more than half of the Fortune 500, rely on
Vovici to gather feedback on customer satisfaction, perform market research and
gauge employee satisfaction. Visit www.vovici.com for more information.

About Attensity Group

Attensity Group provides software applications based on Web 3.0 semantic
technologies to find, understand, and use information trapped in unstructured
data to drive critical decision-making. The comprehensive suite of applications
address collective intelligence in social media and forums; the voice of the
customer in surveys and emails; customer response management; e-services;
research and discovery; risk and compliance; and intelligence analysis. With
more than 500 installations worldwide, Attensity Group`s award-winning software
is used by large government agencies and such innovative enterprises as Airbus,
Charles Schwab, Bosch, JetBlue, Nokia, Siemens, Royal Bank of Canada,
Travelocity and Vodafone. Organizations are better able to track trends,
identify patterns, detect anomalies, reduce threats, and seize opportunities to
improve customer satisfaction and retention. The Service & Support Professionals
Association (SSPA) has honored Attensity Group with its 2009 Recognized
Innovator Award. Attensity Group operates in the EMEA region as Empolis. More
information is at http://www.attensity.com/en/Company/Blog/index.php,
http://twitter.com/attensity and http://www.facebook.com/attensity.

Vovici Contact:
Alison Guzzio
Public Relations
610-925-2761
aguzzio@vovici.com
or
Attensity Contact:
Sterling Communications
Lisa Hawes
408-884-5155
attensity@sterlingpr.com

Copyright Business Wire 2009