BRIC Countries: $46 Billion Broadband Opportunity by 2013, Strategy Analytics

New Report Sees BRIC as "Next Frontier" in Broadband
BOSTON--(Business Wire)--
The BRIC countries (Brazil, Russia, India and China), which make up 42% of the
world`s population, will have 139 million broadband connections at the end of
2009, according to a report recently published by Strategy Analytics. By 2013,
the number will exceed 300 million.

DSL will continue to be the dominant technology in the BRIC region through 2013,
though Fiber (FTTx) connections will take on an increasingly important role.
FTTx will account for 21% of all broadband connections in the BRIC region in
2013, compared to just 10% in 2009. WiMAX, likewise, will remain an important
platform- though its scope will likely be limited to rural areas otherwise
unreachable by traditional wireline broadband.

The BRIC countries, while neither a formalized trading bloc nor a political
alliance, are often grouped together for sharing certain demographic and
economic characteristics, including high GDP growth, a burgeoning and educated
middle class, and increasingly important consumer purchasing power.

"Just as the BRIC countries are poised to be a dominant force in the global
economy in the next decade, so too will they become important leaders in
broadband consumption," noted Ben Piper, Director of the Strategy Analytics
Multiplay Market Dynamics service.

However, despite the commonalities shared by the four BRIC countries, it is
unlikely that they will march in lockstep, according to the report.

"While the BRIC designation can be a useful lens through which to view the
region, the four countries are more different than similar on many levels," said
Piper. "We see broadband adoption playing out differently in each."

The report, "The Next Broadband Frontier: Brazil, Russia, India and China (BRIC)
Broadband Opportunities," examines and forecasts broadband and revenue
opportunities for the four BRIC countries through 2013, identifying drivers and
inhibitors to broadband adoption in each market.

Analyst Blogs:

http://blogs.strategyanalytics.com/dcp/

www.multiplayblog.com

About Strategy Analytics

Strategy Analytics, Inc. offers high frequency market intelligence on Automotive
Electronics and Entertainment, Broadband Connected Home, Mobile & Wireless
Products & Systems, and Virtual Worlds. For more information, please visit
www.strategyanalytics.com.

Strategy Analytics, Inc.
US Contact:
Ben Piper, +1 617-614-0700
bpiper@strategyanalytics.com
or
European Contact:
David Mercer, +44(0) 1908 423 600
dmercer@strategyanalytics.com

Copyright Business Wire 2009