Inaugural UltimateBet Starlight Poker Challenge Is to Benefit the Starlight Foundation of Canada's Great Escapes

MIAMI, FL, Nov 09 (MARKET WIRE) --
Online poker site UltimateBet.com ("UB") and the Starlight Children's
Foundation, in conjunction with C3 Events, are gearing up for the
inaugural UltimateBet Starlight Poker Challenge. With just a week out
from the first 'shuffle up and deal' on November 14th, poker players with
a heart still have time to deal themselves in on the six-day Montreal
poker marathon, and all in the name of a great cause.

The internationally televised charity poker event, headlined by UB Pro
players Phil Hellmuth and Annie Duke, will take place November 14th-18th
at the historic Gare Windsor (Windsor Station) in Montreal, where up to
1,000 Texas Hold 'em fans will pony up the $500 buy-in for a shot at the
guaranteed $100,000 1st prize payout.

The high profile fundraiser will benefit the Starlight Children's
Foundation of Canada, with the proceeds used directly to support the Great
Escapes program, a weekly outing that hosts seriously ill children and
their families with the intention of giving them quality time together in
a fun and relaxed environment.

"Montreal is one of my favorite cities and I can't wait to head north to
play a little poker for a really great cause," said Phil Hellmuth. "It's
events like UB Starlight that make every hand dealt feel like a winning
one, no matter what happens."

The tournament has a basic buy-in of $500 which gets a player 10,000 in
chips, or the $750 VIP package includes the tournament buy-in with a
20,000 start bank, plus exclusive access to the November 14th poker
training boot-camp hosted by Phil and Annie, where they will meet and
greet players and give tips and advice on the game.

The top ten players earn a seat at the final table, to be played out at
Snakes poker room in Montreal. The 6 days of charity poker play will be
filmed for international telecast on Rogers Sportsnet, the Players
Network, Comcast and RDS.

Tickets can still be purchased on the website www.ubstarlight.com or by
calling 514-282-9292, X233.

About The Starlight Children's Foundation Canada

The Starlight Children's Foundation Canada is dedicated to helping
seriously ill children and their families cope with their pain, fear and
isolation through entertainment, education and family activities.

About UltimateBet

Designed with the assistance of the best poker players in the world --
Phil Hellmuth and Annie Duke -- UltimateBet provides the best poker games
available on the net through the CEREUS poker network. Players can
download the free poker software, play in free ring games and tournaments
and get tips from the pros to learn the sport or to enhance their playing
strategy.

For further media information, please contact:
Kathryn Farrell
PR Manager
Email: Email Contact
Cell: +506 8323 5991

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